All Posts Tagged Tag: ‘comScore’

Black Friday Was First Billion Dollar Desktop Shopping Day Of The Year

U.S. desktop ecommerce holiday spending was already up 14% year-over-year by for the first 24 days, ahead of Black Friday. Black Friday itself, comScore reports, was the first billion dollar online shopping day of the holiday season with $1.198 billion in desktop ecommerce in the U.S. According to the firm, as of December 1st, holiday online shopping in the country …

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Desktop Holiday Ecommerce Spending Up 14% From Last Year So Far

A report out from comScore says $18.9 billion has been spent online during the first 24 days of the November-December 2013 holiday season, using desktop computers. This is up 14% from the same time period last year ($16.6 billion). Ahead of the report, Tuesday, November 19th was the heaviest online spending day of the season, reaching $963 million. Both the …

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Apple Smartphone Market Share Still Rising, HTC Now Falling Fast

145 Million Americans now own smartphones, making up nearly 61% of all cell phone users. Though analysts are beginning to predict a market saturation in the west and look toward developing markets such as Brazil and China for growth, the big players in the smartphone space are still gaining traction in the U.S. The latest comScore numbers are now out, …

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Mobile Ads Are Getting Better At Fueling Consumer Purchase Intent

The effectiveness of mobile ads has long been debated, but data compiled by comScore appears to suggest that they’re only getting more effective as time goes on. Perhaps better for marketers yet is that mobile ads are getting better where it really counts: the point at which consumers prepare to actually buy a product or service. The data comes from …

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Yahoo Is Bigger Than Google, And That Should Mean Something To Your Business

I bet you didn’t see this coming after years of Google domination. Yahoo is back as the top web property (in the U.S.). This comes from comScore Media Metrix, which releases monthly lists of the top 50 U.S. web properties. They just put out July’s report, and there sits Yahoo right on top. Are you surprised that Yahoo is ranking …

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Apple, Samsung Continue to Gobble Up Market Share

The new ComScore mobile numbers are out today, and it’s the same story that consumers have been telling for over one year now. Apple and Samsung, unsurprisingly, have both gained market share in the U.S. smartphone hardware market. Apple saw a relatively mild rise of 0.3% market share to 39.2% over the past three months, while Samsung continued its incredible …

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Facebook Obliterates Other Social Sites in Battle for Your Eyes

We know the Facebook is the most popular social network in the U.S., and even in the world in terms of total active users. In fact, it dominates. But just how big of a lead does Facebook have on other social sites when it comes to where you spend your time? Well, it’s not even close. According to a white …

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U.S. Smartphone Market Slowly Turning Into The Apple/Samsung Show

Samsung has effectively taken control of the Android smartphone market by becoming the most successful Android OEM in the world. That’s particularly true in the U.S. where its marketshare continues to grow. In fact, the latest comScore numbers show that the U.S. is no longer an iOS vs. Android market, but rather a Samsung vs. Apple market. December’s smartphone market …

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Facebook Overtakes Google Maps as the Number One Mobile App

Analyst ComScore has released its estimates of mobile app usage for 2012 and it appears the Facebook has taken the lead. The Facebook app was the most-used app at the end of 2012, drawing over 85 million unique visitors in December 2012. Google Maps had steadily led in mobile app usage until only a few months ago. As seen in …

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Surprise: Android And iOS Were The Only Mobile Platforms To See Growth In November

The mobile market isn’t exactly thriving with competition. In reality, it’s dominated by Apple and Google as iOS and Android continue to butt heads over marketshare. Other competitors, like Microsoft and RIM, can only hope to grab a few morsels that come their way. That trend doesn’t show any signs of stopping. ComScore has just released its smartphone platform market …

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U.S. November Search Engine Rankings: Google And Microsoft Up, Yahoo Down

comScore has put out its monthly search engine rankings for the United States, looking at the month of November. Google sites made up 67% of explicit core search queries conducted, up 0.1% from October, according to the firm. Explicit core search excludes contextually driven searches that don’t reflect specific user intent to interact with search results. Microsoft sites were up …

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Online Holiday Spending Surpasses $21 Billion So Far In The U.S.

We knew that it’s been a ridiculously good holiday season for online retail sales, but comScore has provided a new update today about the first 32 days of the November-December season, and the amount of money being spent online in the U.S. is up 14% year-over-year, according to the firm. For the time period, sales have hit $21.4 billion. The …

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