Bruce Clay, who has been in the search engine optimization game since 1996 (before Google), sat down with WebProNews to discuss how the search industry has evolved over the years. Discuss search industry changes with WebProNews readers.
In a recent report, Hitwise said that the length of search queries has increased over the past year. Longer search queries, averaging searches of 5+ words in length, have increased 10% from January '08 to January '09 they noted.
Ask has an interesting blog post up interpreting this data, and the gist of it is summed up with this paragraph from it:
Bruce Clay, Inc. has released two new search engine optimization tools that are available for free on bruceclay.comThe new tools are the Search Engine Optimization/KSP tool and SEMToolBar. Both tools aggregate select data from Google, Microsoft and Yahoo and provide relevant SEO information.
At PubCon, Bruce Clay, Inc. President Bruce Clay presented at a session entitled "Top-Shelf Organic SEO" in which he discussed the approaching future of SEO as search engines evolve into more modern ranking methods through more personalized search results. Bruce was good enough to take the time to speak with our own Michael McDonald in a one-on-one interview about personal search, which can be viewed in the video below.