WebProNews

Exploring The Google Penalty Box

Pick a number between 6 and 950 and you'll likely find evidence, or at least the antecedent number, for a Google ranking penalty. Webmasters and SEOers are in general agreement Google penalizes, and have dubbed them according to their numeric reprimand: -6, -30, -60, -950, and so on. Google inadvertently in cases has acknowledged such penalties exist, but has yet to present any hard and fast rules.

Matt Cutts Provides More Cloaking Giggles

A Danish company provided the daily allowance of raised eyebrows for its claim of offering undetectable cloaking techniques.

New York Times Third Best At "Sex"?

If you were, by some chance, to search for “sex” on Google, what sort of sites would you expect to see?  Perhaps we shouldn’t give explicit examples, but a lot of users were surprised when internal archive search results from the New York Times ranked just behind Wikipedia and Salon.

The End of Black Hat SEO?

Many SEO specialists have taken exception to repeated comments made by Jason Calacanis, who claims that the profession is mostly comprised of charlatans and two-bit tricksters who rely on little more than shady smoke and mirror tactics alongside technical chicanery to boost a site’s ranking within the major search engines.