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All Posts Tagged Tag: ‘authorship’

Were Your Google Authorship Efforts All For Nothing?

Google introduced authorship support over three years ago, leading webmasters and anyone concerned with SEO to jump through a new set of hoops to make sure their faces were visible in Google search results, and hopefully even get better rankings and overall visibility in the long run. Now, Google has decided to pull the plug on the whole thing. Do …

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Google Just Killed Authorship Entirely

Google announced that it is no longer using authorship markup or displaying author information in search results, saying that it just wasn’t as useful as expected. Actually, it was Google’s John Mueller who announced the change on his personal Google+ page rather than on any official Google blog, which seems odd for something like this that Google pushed on users …

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Google Removing Authors’ Google+ Photo, Circle Count in Search Results

Google has just announced a shakeup in how authors are displayed when attached to search results. The Authorship results, which feature an author’s Google+ profile pic, Google+ circle count, and a link to their profile are about to look a lot different. Simpler, actually. Google is doing away with authors’ profile photos and circle counts in authorship results. Google’s John …

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Google: We Use Author Rank In ‘Some Ways’

Last summer, Google launched “in-depth articles,” a section in the search results of some queries that highlights longer pieces related to the searched-for topic. Google’s Matt Cutts said this week (via Search Engine Roundtable) that “author rank” comes into play in Google’s search results in “some ways” including the in-depth articles section (we have to wonder what the others are). …

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Google Is Apparently Reducing Authorship In Results

Matt Cutts spoke at Pubcon in Las Vegas, discussing numerous SEO topics as usual. Bruce Clay has a pretty good basic recap here. You can see 25 minutes of his speech here: There doesn’t appear to be a whole lot of big news to come out of the keynote. He discussed a lot of the things Google has been doing …

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Google Answers Questions About Authorship

Google posted to its Webmaster Central blog today to address seven questions the company is commonly hearing about authorship, or rel=”author”. The post discusses what kinds of pages can be used with authorship, use of company mascots as authors, language issues, multiple authors for a single article, preventing Google from showing authorship, the difference between rel=author and rel=publisher, and use …

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Authorship May Already Substantially Impact Google Rankings

It’s been pretty clear for quite a while that Google really likes its authorship signal, and aims to improve it, and make it matter more in search. True enough, the feature does have its benefits when it comes to associating content with certain people, and establishing trust while also improving visibility on crowded search results pages. However, Google hasn’t exactly …

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Google Tests Authorship-Like Results For Brands

Google is reportedly testing authorship-like search results for brands, where it shows company logos and Google+ circle information for the results, similar to how it shows author photos and Google+ circle information with authorship. With Authorship, it’s based on authorship markup that Google encourages people to use, but with these brand results, it appears to be based on simply having …

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Google Will Continue To Improve How It Handles Authorship, Look For Other Ways To Use It

Over the past couple of years, it has become abundantly clear that authorship will continue to play an increasingly important role in how Google determines when and how to rank some types of content in search results. Nothing is changing there, and you can expect Google to continue to look for ways to improve how it uses this signal. Google’s …

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Bing Tests Authorship-Looking Images In Search Results

It appears that Bing is experimenting with showing pictures of people in search results similar to how Google does with its authorship feature, but for when results are about a person, rather than written by them. Danny Sullivan at Search Engine Land points to some examples where Bing is doing this for results for journalists Kara Swisher and Nick Bilton. …

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Bing Adds News Authors To Sidebar

Bing announced today that it has launched a new section for the Bing sidebar to showcase journalists, writers and authors of news stories. Now, when you search for any given topic on Bing, along with the Facebook-powered social results, you’ll see stuff from authors who have discussed the topic. I suppose this is Bing’s response to Google’s authorship (which Google …

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