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Attribution models Articles

Flickr Introduces Pinterest Attributed Sharing Flickr Introduces Pinterest Attributed Sharing

[UPDATE] Today Pinterest is also rolling out similar attribution for Behance, Vimeo, and YouTube. Check out the Pinterest blog for all of the details. [ORIGINAL] Flickr today announced a new way to share Flickr photos, favorites, groups, and galleries. On …

Half Respond To Display Ads By Searching
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For the longest time, hardcore ROI-focused PPCers saw little to convince them of the benefits of traditional branding online. Rampant ad blindness among consumers and lack of data to support “awareness” arguments* led many to maintain trimmer, search-focused budgets with measurable results.