All Posts Tagged Tag: ‘Arbitrage’

Google Makes Changes To AdWords Policies

Google announced today that it has updated its AdWords policies on software principles, arbitrage, advertiser claims and relevance, clarity and accuracy. The changes will go into effect on October 15. Google has added specific examples of the kinds of advertiser behavior “typically associated with arbitrage”. These include: Websites designed for the sole or primary purpose of showing ads Websites with …

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