Affiliate Programs Articles

Groupon Launches GPN Affiliate Network For Online Publishers Groupon Launches GPN Affiliate Network For Online Publishers

Groupon has announced the launch of the Groupon Partner Network (GPN), a local ecommerce affiliate marketing program for online publishers. “GPN distributes the most relevant Groupon deals across partner websites and apps, helping to increase the visibility and distribution of …

Here’s What Google Had To Say About Affiliate Links At Google I/O Here’s What Google Had To Say About Affiliate Links At Google I/O
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There weren’t a lot of SEO-related sessions at Google I/O, but affiliate programs often come up in the SEO equation, and Google did happen to have a session about automating the use of affiliate links to monetize your web site. …

Google Penguin Update And Affiliate Programs Google Penguin Update And Affiliate Programs
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In continuing our looks at Google’s quality guidelines, it’s time to talk about affiliate programs. Google, as you probably know, recently released the Penguin update, targeting sites that violate its quality guidelines. With that in mind, it seems wise to …

Walmart Brings Other Retailers on Board for Online Sales

Over the years, Walmart has been widely criticized in some circles for essentially stamping out small businesses across America with its ever-expanding presence. There have even been documentaries made about this. But that’s about the offline world right?

Walmart has now introduced "The Walmart Marketplace," a new online initiative, in which it bolsters its inventory by partnering with other online retailers with large inventories themselves.

eBay Affiliate Program Goes from CPA to CPC
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eBay has announced "Quality Click Pricing" for the eBay Partner Network affiliate program. The company describes this as a new payout structure designed to further reward affiliates who drive incremental transactions on eBay, and who send "value buyers" to the company’s sites.

Developers Taking Advantage of Best Buy’s API
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Last month Best Buy announced a new social and API-driven initiative to give its web business a boost. The Best Buy Remix Developer Network comes with an affiliate plan that lets developers earn commissions if the traffic they send to BestBuy.com results in a sale.

Affiliate Summit: Web Analytics

“This looks good” and “that feels right” may be a good approach to arranging furniture, but for tracking affiliate programs, Bill Bruno recommends using something more precise: Web analytics tools.  Bruno, a Project Manager at Stratigent, discussed the issue at the Affiliate Summit conference.

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