SEO Solution, InferClick, New From SearchDexBy: Mike Tuttle - February 28, 2012
In the realm of search engine optimization offerings, SearchDex, a digital marketing service and solutions provider, today announced at eTail Palm Springs the release of InferClick, a new solution to help empower online retailers with actionable insights into consumer behavioral patterns.
InferClick, the behavioral data analytics technology from SearchDex, provides online retailers revenue tracking by keyword, increased keyword valuation, enhanced merchandising, intelligent product recommendations, keyword expansion based on user behavior, as well as the ability to create new pages around newly discovered keywords.
“As online retailers strive to recognize how buyers find and interact with their ecommerce sites, e-tailers need the necessary tools to discover the relevant actions and behaviors of consumers in order to determine critical revenue drivers,” said David Chaplin, CEO at SearchDex. “InferClick is our answer to the demands of online marketers who would benefit from these capabilities, offering improved keyword targeting and additional enhancements focused on SEO program expansion through the analysis of view-stream and shopping cart data.”