Samsung Galaxy S4 TV Ad Hits the Web, is Boring

By: Sean Patterson - April 26, 2013

Nearly a decade ago, Apple proved that advertising was key in getting consumers hooked on their brand. Memorable iPod commercials used color and indie music to create Apple’s new image as the company that sells the best portable electronics. It’s for that reason that following advertising trends in the mobile industry are a bit more interesting than, say, ads for fast food restaurants.

Today, Samsung released a new TV ad that the Korean company will use to try and sell the Galaxy S4 to consumers. The ad, which can be seen below, is fairly straightforward, much like the ads for the device Samsung has already released. It briefly highlights the phone’s larger, clearer screen and thinner profile before moving on to highlighting the software features Samsung has created for the device.

Actually, the ad is rather boring compared to Samsung’s ads for the Galaxy S3. Last year, the company focused on going after the competition directly, implying that Apple loyalists are sheep and making fun of those who wait in lines at the Apple store for new products. There’s little doubt that the ads increased Samsung’s profile in the U.S. and helped the Galaxy S III ship over 50 million units, and the return to boring feature-heavy ads is a bit disappointing.

About the Author

Sean PattersonSean is a staff writer for WebProNews. Follow Sean on Google+: +Sean Patterson and Twitter: @St_Patt

View all posts by Sean Patterson
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  • Mon the Key

    this is just stupid and it is not boring

  • Barbara Bee

    It is soo boring!

  • Mon the Key

    what?? I cant believe you donbt agree with me!! It is sooo not boring!!!!:(

  • Mon the Key

    what kind of person are you

  • Mon the Key

    you are sooo boring

  • Barbara Bee

    Of course i don’t agree with you, it’s boring.

  • Barbara Bee

    Atleast im a person, not a monkey.

  • Mon the Key

    yeah right…. BEE!!! just shut up…..

  • Mon the Key

    c’mon Sean Patterson… it is not boring…

  • Barbara Bee

    Bee? Its pronunced as ‘Bhee’ Monkey. -.-

  • Barbara Bee

    Wow you’re as boring as this

  • Mon the Key

    oh just shut up you really suck you know that

  • Mon the Key

    you loser!!! bee boring barbara loser

  • Barbara Bee

    Really? I suck? You’re the one who think a Article with a title of ”
    Samsung Galaxy S4 TV Ad Hits the Web, is Boring” thinks its not boring. Theres an article to prove it. And you’re the one who suck, SSUUCCKKEERR.

    • Mon the Key

      oh, you are in big big trouble from me… I know where you live

  • Mon the Key

    anyway lets e friends

  • Bob the Shark

    You guys are crazy

  • geoffrey the girraffe

    you guys are crazy and stupid….. SHUT THE HELL UP!!! and yeah it is so not boring….

  • Bob the Shark

    Stop copiying me you giraffe!