Pinterest MAUs Explode Last MonthBy: Chris Gabbard - March 13, 2012
Experian Hitwise, a consumer behavior analyst firm, is reporting that social media site Pinterest is growing by leaps and bounds. Last month alone, the company grew by 21%, making it a a top 30 company for pageviews.
Pintererst total US page views increased 21% in Feb-12 & ranks among the top-30 US sites overall in terms of total page views
Pinterest traffic increased 36% in Feb-12 vs Jan-12, the site received more than 103M total US visits
@a_long_bear Our data is for total visits to the site not including mobile/app traffic
During its largest growth spurt this year, from January 12th to February 12th, the company had 103 million visitors, a growth of 36% over the previous one month time period.
This recent growth has placed Pinterest in the top 30 despite only making the top 60 a little over a month ago.
This figure reflects web views and does not include any app views. If other social media sites, such as Facebook, are any reflection, the app views could put this number well above 103 million. The company is currently working on an iPad app that will make these figures even larger.
Pinterest owes much of this success to engagement and dedication of its core users. The ability to share interests, content and products has really struck a chord with consumers, content creators and business owners alike.