If you're browsing Pinterest and you see a specific pin that you know your friend would like, you've always been able to send that pin to them. The process was annoying, however, and involved email.
Today, Pinterest alleviates this annoyance with the new send button. You can now send pins directly to your friends and family on both mobile and the web, as long as you both follow each other on the network.
"Just tap Send from either web or mobile to send a pin. You can send pins to fellow pinners (if you both follow each other), Facebook friends, or email contacts. We’ll show you the most recent people you’ve sent pins to for easy access," says Pinterest. "You can even include a message to give it a more personal touch!"
When you send a pin to another user, they'll be notified. If they make an action on that pin, including commenting, liking, or repinning, you'll see that in your notifications as well. It's a nice little fix to a previously irksome issue.
According to Pinterest, users should start to see the new send option rollout over the next few weeks.
Speaking of notifications, Pinterest finally added them to the mobile experience (both the iOS and Android apps). That update, which launched earlier this week, also brought mentions and improved search to both apps.