Kindle Becomes Best-Selling Amazon Product Ever

By: Doug Caverly - December 27, 2010

The first Amazon Kindle was released more than three years ago, and for whatever reason, Amazon still won’t share exact sales figures concerning the device.  But this morning, the company did see fit to disclose one important fact: the third-generation Kindle has become the bestselling product in Amazon’s history.

To put that in perspective: "Harry Potter and the Deathly Hallows" previously held the title, and that franchise has had national reading programs, Halloween tie-ins, a string of hit movies, and even a theme park help boost its sales.

It’s not like a trickle of holiday-related purchases just happened to push the Kindle over the top, either.  Amazon said in a statement, "On Christmas Day, more people turned on new Kindles for the first time, downloaded more Kindle Buy Once, Read Everywhere apps, and purchased more Kindle books than on any other day in history."

So it appears the Kindle will hold onto first place for quite a while.  Indeed, Amazon CEO Jeff Bezos reasoned/advertised, "We’re seeing that many of the people who are buying Kindles also own an LCD tablet. . . .  They report preferring Kindle for reading because it weighs less, eliminates battery anxiety with its month-long battery life, and has the advanced paper-like Pearl e-ink display that reduces eye-strain, doesn’t interfere with sleep patterns at bedtime, and works outside in direct sunlight, an important consideration especially for vacation reading."

Then Bezos pointed out, " Kindle’s $139 price point is a key factor – it’s low enough that people don’t have to choose."

The most-purchased Kindle book on Christmas Day was "The Girl with the Dragon Tattoo," by the way.

Doug Caverly

About the Author

Doug CaverlyDoug is a staff writer for WebProNews. Visit WebProNews for the latest eBusiness news.

View all posts by Doug Caverly
  • Guest

    Article Submission in Top Articles Directory Enlarges Readers

  • eReaders Lover

    It’s not a surprise Kindle was such a success. It’s not so much about the quality of the product, as much as the right time for eReaders. The technology finally became cheap enough and also attractive enough for people to start buying. And once they start, there’s no stopping.
    I personally wouldn’t buy Kindle, because of the lack of international service and also, the bulky keyboard I dislike. My eReader is Sony. It’s nice, slim, smooth and touchy :) And I love it.
    But in any case, I think eReaders are going to explode during the next year. There simply is a huge market for them. Because people need to read. People love to read. And with the small cute eReaders, you can do it as much as you like. And having all your book collection with you, anywhere, anytime is simply awesome. Also, you don’t have to limit yourself to the eReader itself, you can make it as beautiful as you like. Amazon offers so much accessories. Check out here for some of them:”>Kindle accessories