iPhone 5 Breaks First Day Pre-Order RecordBy: Josh Wolford - September 17, 2012
In news that shouldn’t really be a shock to anyone, Apple has officially announced the the iPhone 5 is their fatest selling phone of all time. In its first 24 hours on the market, pre-orders topped 2 million.
The previous record was 1 million, which was held by the iPhone 4S’ opening day.
Pre-orders began at 12:01 am PT last Friday, and the initial stock quickly sold out. IN just a couple of hours, Apple.com was already reporting a pushed-back ship time of 14 days. Soon, carrier ship dates began to slip as well.
“iPhone 5 pre-orders have shattered the previous record held by iPhone 4S and the customer response to iPhone 5 has been phenomenal,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone 5 is the best iPhone yet, the most beautiful product we’ve ever made, and we hope customers love it as much as we do.”
AT&T has also released a statement on the weekend of iPhone 5 sales. According to the carrier, they set a record this week: fastest selling iPhone ever. “Customers ordered more iPhones from AT&T than any previous model both on its first day of preorders and over the weekend,” they said.
AT&T failed to go into any specifics on exactly how many iPhone 5s were pre-ordered over the weekend. although AT&T maintains that many who’ve already ordered the new phone will get it by the 21st, customers pre-ordering from AT&T today can expect their device to ship in 2-3 weeks.
Before last week’s launch, one analyst predicted that the iPhone 5 could sell up to 10 million units in the first week.