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Indianapolis 500 Broadcast to Unveil New GoDaddy Ad

Will most likely not involve elephants

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Indianapolis 500 Broadcast to Unveil New GoDaddy Ad
[ Social Media]

Domain hosting company GoDaddy.com is set to once again to sponsor Sunday’s broadcast of the Indianapolis 500. This year marks the 100th anniversary of the famed race.

The company, known for their advertisements that ask audiences to “see what happens next” will also be unveiling a new commercial during the broadcast. The new ad will star Danica Patrick, who will be driving the GoDaddy #7 car in Sunday’s race.

The storyline for the commercial, titled “Pitches” will take up where the previous Danica Patrick-featured GoDaddy commercial left off. That commercial, entitled “The Contract” aired during the super bowl.

GoDaddy Twitter followers were directed to their Facebook page where fans could see a very brief sneak preview of the new commercial. When the commercial airs on Sunday, it will end in normal fashion, asking users to visit GoDaddy.com to see the rest.

It’s #Indy500 week! To kick it off, we’re giving our Facebook Fans a sneak peek: http://x.co/Pitches – How far will @DanicaPatrick go? 3 days ago via CoTweet · powered by @socialditto

GoDaddy’s motorcycle-riding and endangered-species-hunting CEO Bob Parsons had this to say about the new ad:

“This commercial is fun, edgy and slightly inappropriate – it’s about as GoDaddy-esque as it gets. This ad starts in a garage and ends up … well, it’s safe to say it puts Danica in an environment few people have ever seen her in.”

And Danica Patrick added this:

“Bob was my good luck charm at last year’s Indy. As far as my new Go Daddy commercial goes, viewers are going to be guaranteed a ‘sweet ride’ and that’s all I’m going to reveal. You’ll just have to tune in to ABC TV and then check out GoDaddy.com Sunday!”

Although the “racy” GoDaddy ads are meant to spark a bit of controversy, it is highly doubtful that anything could match the firestorm around the Bob Parsons Elephant Killing Video.

Well, unless the big reveal involves Danica in an elephant-ear bikini top.

Indianapolis 500 Broadcast to Unveil New GoDaddy Ad


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  • http://mightyfleissradio.wordpress.com Glen Naughty

    Agreed, GoDaddy.com’s Bob Parsons is A Total Pratt & a crook. Danica Patricki needs 2 distance herself. i doubt, despite their claim, that NASCAR will want their dubious advertising money. NASCAR is an operation whose conduct involves ethics as i sure do Indianapolis. Honda must ask if this does help business & Y!

    GuN

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    The best animation and visual effects training institutes in INDIA. MAAC courses are certified by IGNOU university. MAAC is India’s leading educator in high-end 3D Animation and Visual effects. Founded in 2001, MAAC has trained over 30000 students across the country.

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  • http://www.timr.ca Michael Regan

    If GoDaddy spent half as much on improving their service as they do on ads I wouldn’t be urging my clients to moving to a different provider.

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