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Hasbro to Make Tetris-Themed Jenga, Bop It Games

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Hasbro to Make Tetris-Themed Jenga, Bop It Games
[ Business]

One of the most-popular video games ever created, Tetris, is about to get some real world ports based on its famous block-building structures.

Hasbro and The Tetris Company have just announced a partnership that will see two physical games based on Tetris produced before the end of the year.

The first is called BOP IT TETRIS, which “tests players to match the traditional TETRIS block shaped lights as the challenges get faster and the levels go higher.” The second is JENGA TETRIS, which is pretty self-explanatory. Towers of lego shapes, anyone?

“For almost 30 years, the TETRIS game has been played by hundreds of millions of players across nearly every mobile and video gaming platform,” said Henk Rogers, Managing Director of The Tetris Company. “We’re thrilled to be teaming up with Hasbro to expand the TETRIS brand and give our fans fun, challenging face-to-face formats to experience the ‘Tetris Effect’ in a unique way.”

As you may remember, Hasbro partnered with Zynga last year to launch physical version of popular online games like FarmVille, Draw Something, and Word with Friends. They also recently announced a partnership with EA to bring Popcap’s popular Bejeweled game to the physical world.

You can expect to see the new Tetris Jenga and Tetris Bop It hit store shelves (globally) this August.

[Photo courtesy Loozrboy, Flickr]

Hasbro to Make Tetris-Themed Jenga, Bop It Games
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