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Google Webmater Tools – Changes To Link Categorization

If you you notice your external link numbers going down, this is probably why.

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Google announced that it is changing the way it categorizes link data in Webmaster Tools.

“As you know, Webmaster Tools lists links pointing to your site in two separate categories: links coming from other sites, and links from within your site,” says Google Webmaster Trends analyst Susan Moskwa. “Today’s update won’t change your total number of links, but will hopefully present your backlinks in a way that more closely aligns with your idea of which links are actually from your site vs. from other sites.”

For one, subdomains are now counted as internal links, which makes a great deal of sense. Here’s a chart showing how links have changed:

Link categorization

“If you own a site that’s on a subdomain (such as googlewebmastercentral.blogspot.com) or in a subfolder (www.google.com/support/webmasters/) and don’t own the root domain, you’ll still only see links from URLs starting with that subdomain or subfolder in your internal links, and all others will be categorized as external links,” says Moskwa. “We’ve made a few backend changes so that these numbers should be even more accurate for you.”

She does note that if you own a root domain, your number of external links may appear to go down.

Google Webmater Tools – Changes To Link Categorization


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  • http://www.nua.ie Nuasoft Web Design

    It sounds like a long over due move.

    I’m wondering what difference would this make to sites like hub pages where every user has their own sub domain?

  • http://www.iklanbersamaku.com syam2222

    i like it is information

  • http://tumbasbuku.com joe

    i’m still get crash on my web after i leave wordpress.com then i use wp.org… my SEO get to much down.. help me

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