Google has updated the Google Toolbar PageRank again, for the first time since May. Obviously sites are moving both up and down, but we're not seeing a ton of complaints so far.
A lot of people are talking about the update on Twitter. Some are more enthusiastic than others. There are a few interesting nuggets out there.
One person thinks freshness is playing a role in higher PageRank. Google has clearly put a great deal of emphasis on freshness in recent months. Fresh content tends to get surfaced much more. Greater visibility means more chances to pick up links.
Here is a sampling of the Twitter conversation. Hat tip to Barry Schwartz for noticing some forum discussion about the update.
Argh, blog has a lost a PageRank for no discernable reason. No spam, no horrid links. Not happy
My blog's main page remained it 4/10 pagerank, but all the posts and paged got 2 and 3 ..... that's great although i… https://t.co/oQwZ0YAG
Google Toolbar Pagerank updated this morning. Let the chaos begin.
just checked my pagerank its gone up to 3, really pleased 🙂
Google PageRank update August 2012, My blog has PageRank! PR4 from PR0. How about yours? http://t.co/YFFpaYTI
#pagerank update today, check of serps as theres alot of movements.
Google loves my blog I think.. Pagerank - 2, for the domain which is two months old, and the best part is all my... http://t.co/7H38QxLy
Google updates PageRank for August http://t.co/GH9u9GRI OW has doubled! (OK gone from PR 1 to 2....) How about yours?
PageRank update today - Does anyone care any more? Mostly drops for me but that's not surprising considering recent Google updates #SEO
Computer How To Guide gets PageRank 3 | Computer How To Guide: http://t.co/H1juQZMf
Google Pagerank update. Nice!. Some stayed the same and some has increased. One to PR6 🙂
Sad - it takes Google news hours to report they updated pagerank and twitter has it first - sot that is why twitter is PR 10 vs Google = 9
As with last time, I feel compelled to also share this Matt Cutts video talking about how to identify causes of a PageRank drop: