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Google+ Traffic Grows 1269% After Ditching Invitations

Jumps to #8 on Experian Hitwise social network list

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Google+ Traffic Grows 1269% After Ditching Invitations
[ Social Media]

New data from Experian Hitwise suggests that Google+ has exploded since Google decided to open the social network to the public.

Last week, Google began allowing users to join Google+ without an invite. And according to the Hitwise data, this led to a massive influx of users all wanting in to the new service. From the week ending September 17th to the week of September 24th, traffic to Google+ grew 1269%. It received around 15 million total visits in the U.S. last week.

They also note that this data does not even reflect mobile traffic or traffic from the Google Notification Bar (Google’s little black personalized bar).

This massive growth catapulted Google+ into the top ten of Experian’s “social networking and forums” category. Before opening up to the public, Google+ was the 54th most visited site in that category. Now they are the 8th most visited site, just behind MySpace. Facebook, YouTube and Twitter are the top three in that category.

Google+ still seems to be dominated by what they describe as “influencers” and “early adopters.”

This is undeniably good news for Google. Not everybody has been that optimistic about Google+‘s chances of survival and growth lately.

Adding to the good news, “unofficial Google+ statistician” Paul Allen released his estimates regarding total users. He projected that Google+ has surpassed the 50 million user mark and that they are adding 2 million new members every day since allowing everyone to join.

Google+ Traffic Grows 1269% After Ditching Invitations
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  • http://www.brickmarketing.com/social-media-marketing-consulting Nick Stamoulis

    While the huge spike in traffic must be very reassuring to Google, it still remains to be seen if people will actually use Google+. Now that it’s open to the public, I would expect to see a huge jump in traffic. The big question is will it stay that way?

  • http://www.modeltrainhobbyist.com Lionel Bachmann @ Model Trains

    I don’t find this saying too much. This should be expected. Everyone wants to check out the new store on it’s grand opening day. That doesn’t necessarily mean the store is going to be a big success. I say give it a few months, and if traffic is still increasing then I would find that information interesting.

    • http://www.LAokay.com Steven

      Don’t also forget all the fake accounts of people looking to be the next “pay me for +1″ people, or people who are going to be +1′ing their own stuff. To be honest, unless Google Plus does something to really wow me over Facebook, they should pack up and leave.