Google to Announce Google Circles Social Network at SXSW? No.

Is Google's Social Media Effort Finaly About to Surface?

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Update: Chris Messina tells WebProNews that Google has “nothing to announce today” and would not comment on Google Cirlces.

Update 2: This seems official enough:

We’re not launching any products at #SXSW but we’re doing plenty else. Join us for #H4ckers & 80s dancing today http://goo.gl/yV4fP 49 minutes ago via web · powered by @socialditto

Original Article: Rumor travels fast on the web, but perhaps even faster at SXSW. Marshall Kirkpatrick at ReadWriteWeb says he’s heard that Google may be getting ready to announce a social network called Google Circles here at the event.

Kirkpatrick writes: “If what we’ve heard is correct, the service will offer photo, video and status message sharing. Everything users share on Circles will be shared only with the most appropriate circle of social contacts in their lives, not with all your contacts in bulk. Circles may be shown off at an event co-hosted tonight by the ACLU, an organization focused on privacy and the liberties it affords. It may not be a big public launch yet, but it’s clear that this is a major product in the works at the very least.”

He says Chris Messina is heavily involved with the project. Messina is Google’s open web advocate. We’ve talked to him numerous times about various open web and identity issues. ¬†It stands to reason that these elements will be very integral to the product.

Google launching a social media product at SXSW would not be a huge surpise, as one has been expected for quite some time. The company has been talking about building a social layer across its products for months, and we’ve seen clues here and there about how Google might bring this all together – namely Profiles and a toolbar.

According to Kirkpatrick, Jonathan Sposato, CEO of Picnik is also working on the project.

We’ll see what this Googel Circles is all about very shortly, I’m guessing. Will it be bigger than Buzz? Let’s see exactly what it is first. We’ll update when we know more about this Google Circles, assuming Kirkpatrick’s info is accurate (and we have no reason to believe otherwise).

Google to Announce Google Circles Social Network at SXSW? No.
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  • http://www.esupportsystem.com backendbuddy

    Surely…..it will have some SEO effect…if it comes true…..and it might make ‘SEO’…..easy…..not sure……let us see……but it is hoping!

  • Crumugin

    Let’s all run around in circles until God launches google circles.

  • http://www.frisorutbildningar.com/ Uppsala fris√∂ren

    Terrible thing in Japan. My thoughts go out to them. Was glad to read Lady Gaga is doing something to support their cause. ..

  • http://www.incliq.com incliq

    Circles may or may not exist – but INCLIQ is launching Q2 2011 and addresses the same privacy concerns.

    INCLIQ is a browser-based social network that operates over a peer-to-peer mesh – your private user content is never transmitted (or stored on) incliq.com servers.

    Get an invite to the private beta here:


  • http://managemydream.com/ KamakshiSri

    I think they might have withdrawn with some second thoughts, perhaps to launch with full strength so that it does not become a failure. Google will definitely come out with better features than FB.

  • http://www.inetsoft.com/business/bi/agile_bi/ Agile BI Expert

    Try as they may, Google has been unable to create a successful social media website. All of the predecessors, like buzz, have been wildly over-hyped and resoundingly unsuccessful.

  • Zeth

    A kid in his parents’ basement with a dial-up speed server would have more luck at the social media business than Google. Google is seen as too broad, too commercial. Right now they forced me out of youtube because I didn’t want to open a google account or link my youtube account to an existing google account. So my choices were to close the account or link it. I closed it. How come you guys haven’t reported about this?

  • http://bloketoys.co.uk/ Mens Sex Toys

    They’ve already done this haven’t they?
    I don’t see what the big deal is about. Google supplies the option of having an account already, the only difference is the social interaction.
    And if I recall correctly, this didn’t work the last time they tried it.

    Sorry, but even FB is going to face a downturn eventually as people continue to move away toward niche networks.
    People don’t actually like the idea of FB changing things to give other people as much information about as possible, and people are loosing trust in them.
    I don’t want to worry that my boss might be able to see on FB that I logged into a forum for an hour while I should have been working.

    The idea of such massive social networks is actually pretty scary when you think about it. All of that information on databases all in one place and accessible by… whom exactly?

    Some will say that FB is still growing. But how it that measured? Is it measured by new member figures, or is it by actual activity and use? I would suggest that FB might soon see a decline in actual usage, but continue to see new members. If so, that’s not a mark of success.

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