Google+ Gets Vanity URLs (Hugh Jackman Has One, But You Don’t)

By: Chris Crum - August 13, 2012

Google announced today that it has started rolling out custom URLs to a limited set of verified Google+ profiles and pages. For example, you can find the official Google+ page at google.com/+googleplus.

“While we’re not quite ready for everyone to start claiming their own custom URLs, we plan to expand the availability over time, so stay tuned!” Google says.

“Your Google+ profile is a place for you to share your passions with the millions of people who come to Google each day,” said Googler Saurbh Sharma in a Google+ post. “Whether you’re a clothing brand showing off your latest fashions (google.com/+hugoboss), an athlete talking about the game (google.com/+davidbeckham), or an actor recalling a favorite role (google.com/+hughjackman), your Google+ profile helps you connect with the people who share your interests. Today we’re introducing custom URLs to make it even easier for people to find your profile on Google+.”

“A custom URL is a short, easy to remember web address that links directly to your profile or page on Google+,” says Sharma. “For instance, +TOYOTA can now use google.com/+toyota to unveil their latest models, +Britney Spears can share her upcoming appearances at google.com/+britneyspears, +Ubisoft can share game trailers and videos at google.com/+assassinscreed, and +Delta can help travellers find great deals at google.com/+delta.”

Remember when Google got rid of the “+” search operator. This is why.

If you search for “+TOYOTA” from Google, for example, you’ll be taken right to the Google+ page.

I’m just glad Hugh Jackman was one of the first to get a Google+ vanity URL. It makes sense.

Hugh Jackman

“I act because I have felt in acting some of the most free moments of my life…I think it’s also one thing that scares me the most."

About the Author

Chris CrumChris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.

View all posts by Chris Crum
  • http://www.ignivasolutions.com/ Igniva

    I guess they got stimulated by Google+ now Ghost Town posts to bring in new features(vanity url in this case) to the Google+. I think they are releasing it slowly to let the brands etc. have access to proper url they need to occupy. Looks like a fine decision.
    But Google’s decision to take away “+” search operator from people is really totalitarian in nature, just to promote it’s own social media interest.

  • http://www.arthurspools.com/abovegroundpools/abovegroundpools.htm Craig Holman

    Any way to puff up the haves, and sink the have nots some more huh?