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Facebook Gets Click-Based Search Relevance Patent

Ranking Based on Click Frequency

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Facebook has been granted a patent called "Ranking search results based on the frequency of clicks on the search results by members of a social network who are within a predetermined degree of separation". Here’s the abstract:

Search results, including sponsored links and algorithmic search results, are generated in response to a query, and are marked based on frequency of clicks on the search results by members of social network who are within a predetermined degree of separation from the member who submitted the query. The markers are visual tags and comprise either a text string or an image.

Facebook Search It is unclear whether or not Facebook will actually do anything with this patent, but search will continue to become more important to Facebook. That much is clear, as mroe objects, places, and businesses become connected to Facebook.

Nick Saint at Silicon Alley Insider suggests that Facebook could "use this patent as a weapon" against Google if "Google Me" becomes a threat to Facebook.

The patent was filed all the way back in 2004. You can take a look at the entire thing here. (hat tip to GoRumors)

Facebook Gets Click-Based Search Relevance Patent
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  • Guest

    LOL. Google is screwed. Go Facebook!

  • http://www.GeneralPatent.com patent litigation

    With Facebook’s new search patent quietly encroaching on Google’s territory, there seems to be little doubt that Facebook and Google will eventually become tied up in patent litigation that could reach epic proportions. But if things resolve themselves as usual, the end result will probably be something like this: cross-licensing agreements, a settlement, and increased (if indirect) costs to consumers.