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Why Facebook Users Add And Delete Friends [Infographic]

Knowing someone is the top reason. Really. Can you believe it?

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Why Facebook Users Add And Delete Friends [Infographic]
[ Social Media]

NM Incite, a Nielsen McKinsey company, has put out the following infographic looking at why Facebook users add and remove friends.

The top reason for adding a friend, according to their survey of nearly 2,000 adults, is knowing them in real life. Makes sense. The other reasons are interesting: 60% for mutual friends, 11% for business networks, 8% for physical attractiveness, 7% for increasing friend count (lame), 7% for friending everyone (lame), 7% for quality of photo, and 4% for their number of friends.

The top reason for removal is offensive comments. This is followed by: don’t know well (41%), trying to sell me something (39%), depressing comments (23%), lacking interaction (20%), political comments (14%), breakup/divorce (11%), don’t like their friends (8%), update profile too often (6%), they add too many people (6%), they don’t update enough (3%).

facebook friends and deletions

What’s your top reason for adding a friend? Removing a friend? Let us know in the comments.

Why Facebook Users Add And Delete Friends [Infographic]
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  • http://www.jacksononthemoon.com Sharon Jackson

    I add a friend because they are actually a friend with whom I have spent quality time.I delete friends who post cute or religious comments too often. I hate it that Facebook is redefining the word “friend.” I do not accept as Friends people who are acquaintances, friends of friends or children of friends. I keep it strictly to people who ARE friends.