Email, Social Media Communication Increases, IM Use Decreases

Study looks at home and work communication - plus we get a fun infographic!

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Email, Social Media Communication Increases, IM Use Decreases
[ Social Media]

As part of a study commissioned by Microsoft, market research company MarketTools surveyed 1,268 professionals and students over the age of 18 about their email habits and other forms of communication at home and at work.

45% of those surveyed said that their use of email at work will most likely increase in the next five years. 51% said that it would likely stay the same. Only 4% thought it would decrease. At home, 36% of those surveyed thought their email use will increase, 55% said it will stand pat and 6% said it will likely decrease.

This shouldn’t shock most of us, as email has become such an integral part of almost everyone’s lives. Hell, the AP stylebook recently decided to go with “email” instead of “e-mail.” It really is it’s own thing – not just an electronic type of regular mail.

What is interesting, however, is when the study talks about specific tools for communication in the office. As expected, 96% of those surveyed says that in the past year their email use has either increased or stayed the same. Social Media, SMS, Phone and Face to Face communication has also all increased. The only form of communication that has declined is instant messaging – 14% saying it has increased, 15% saying it has decreased and 71% saying it has stayed the same.

As part of this study, Microsoft has also given us an infographic about the history of email. it tracks the service from its beginnings in 1965 at MIT (I know, 1965!) to Facebook integration with Microsoft Office web apps in 2010. Be warned, it is a little Outlook – oriented, as would be expected with a Microsoft infographic. It does chart the 1998 release of the Tom Hanks – Meg Ryan romcom You’ve Got Mail, which obviously makes the whole thing worth it.

Email, Social Media Communication Increases, IM Use Decreases
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  • http://xhibitswebdesign.com Souleye

    thanks josh! we’re being bombarded by news that email is going to be obsolete because of people’s use of social media and young people’s reliance on sms. what meaningful thing can be said using text messages? even on social media, when you get a message you get notification in the form of an email! so let’s declare one day to be email-free day to see how we’re gonna fare.

  • http://www.altnet.co.za Russell Cohen

    Could the decline of IM (instant messaging) have something to do with the fact that – unlike email – there is STILL no interoperability between IM networks, except if one chooses to use an IM client that supports multiple protocols. IM does not deserve to see out the decade.

  • http://www.sciencelives.com Suzanne

    If 14% of people are using IM more and 15% are using it less, is 1% really a significant enough number to make the statement that IM use is decreasing? What is the rounding on that?

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