Dell and YouTube Gear-Up For Major CoverageBy: Shawn Hess - March 16, 2012
Another important announcement from the 2012 South By Southwest (SXSW) festival, Dell and YouTube are partnering up for some major music festival coverages. These are events you won’t want to miss and these industry giants are making sure you don’t have to.
Check out what the partnership has planned:
* New Orleans Jazz & Heritage Festival (New Orleans) – April 27 – May 6, 2012 – A celebration of Louisiana’s indigenous music culture that features thousands of musicians on multiple stages over 10 days supported by 400,000 visitors.
* Bonnaroo (Manchester, TN) – June 7-10, 2012 – Features 80,000 campers, 700 acres of Tennessee nature, 150 performances and 10+ stages of music.
* Lollapalooza (Chicago) – Aug. 3-5, 2012 – Spanning over 115 acres of Grant Park and 95,000 attendees a day, Lollapalooza features multiple stages, and a diverse array of 130+ artists from hip-hop, electronica, reggae, indie, rock, modern roots, and many more.
* Austin City Limits (Austin, TX) – Oct. 12-14, 2012 – ACL plays host to more than 130 artists from across the globe on multiple stages on 46 acres of green grass in beautiful Zilker Park, bringing 75,000 music lovers a day together with unforgettable music and unmistakable Austin vibe.
Now you don’t have to miss any of these festivals. Coverage of these shows is a big deal, it would cost you thousands to travel to see them all. Take advantage of this collaboration and witness all the action from the comfort of your home!
Robert Kyncl, global head of content for YouTube comments on the partnership:
“As a platform, YouTube is committed to bringing original content and unique music experiences to fans, artists, and festivals in a way that benefits the entire music ecosystem,”
“This live streaming partnership is an exciting example of our commitment to music and YouTube is thrilled to join Dell in bringing four incredible festivals to the world’s largest stage and a diversity of music to fans worldwide.”
Michael Tatelman, vice president of Dell North America Consumer division also comments on the partnership:
“Enhancing the music experience for customers is what the collaboration with YouTube is all about,”
“Dell has a long-standing tradition of supporting music lovers, and all of these festivals have their own cool, unique vibe framed by the music culture of each city. Now with Dell technology, we are able to share that special vibe with millions of music lovers around the world via concert live streams,”