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Bing Might Replace Google As iPhone Search Engine

Report cites weeks-long talks between Apple, Microsoft

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Allow us to save you a couple of moments by verifying that today isn’t April 1st and that pigs haven’t taken to the sky.  Now, there’s little left to do aside from break the news: Apple and Microsoft are supposed to be in talks to make Bing the iPhone’s default search engine.

Bing logoBusinessWeek’s Peter Burrows and Cliff Edwards spoke to "two people familiar with the matter," and found out that Google might get bumped from its position as default provider.

The pair reported, "The talks have been under way for weeks, say the people, who asked not to be named because the details have not been made public."

Assuming this is true, it’s likely that the increasing popularity of Android is one of the biggest factors to influence Apple’s decision.  Microsoft, which spent at least $100 million launching Bing and has Google beat by $90 billion in terms of market caps, probably offered Apple more money, too.

Still, even the unnamed sources of this rumor haven’t declared that a new arrangement is far from a sure thing.  So for the time being, we’ll just have to watch, wait, and hope that a deal between Apple and Microsoft wouldn’t be a sign of the apocalypse.

Related Articles:

> Bing Improves Its Autosuggest Feature

> Bing Makes Out Well In Search Spend Report

> Bing Gets A Bunch Of New Search Features

Bing Might Replace Google As iPhone Search Engine
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