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Barnes & Noble Looks to Build Digital Libraries, Gives Classic Books Away

Barnes & Noble Aims to Boost Digital Reading

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Barnes & Noble is encouraging customers to build their own personal digital libraries with a promotion called Barnes & Noble Classics.

Customers will get a free weekly slate of "high-quality, special edition classic eBooks" to read on the company’s Nook eBook Readers, the iPad, PC and other devices using BN eReader software, and they’ll be able to keep large digital libraries of these works. They’ll be able to choose from ten free eBooks each week throughout the summer until the promotion ends.

eBooks from Barnes & NobleExamples of available works include: Alice’s Adventures in Wonderland, Adventures of Huckleberry Finn, Adventures of Tom Sawyer, Grimm’s Fairy Tales, Little Women, Peter Pan, Secret Garden, Tarzan of the Apes, The Wonderful Wizard of Oz, Treasure Island, and Wind in the Willows.

"With this exciting offer of dozens of free, high-quality Barnes & Noble Classics eBook titles beginning today and in the coming weeks, we’re continuing to give our customers new ways to experience and enjoy eReading," said Sasha Norkin, Vice President, Acquisition Marketing for Barnes & Noble.com. "We believe our customers will appreciate the ability to add many of our Barnes & Noble Classics to their growing personal digital libraries at no cost, and those new to eReading can try out one of their childhood favorites on the mobile or computing device of their choice, using our free BN eReader software."

The promotion is no doubt a push to get people reading more digital books and thinking of Barnes & Noble as a place to get them. It should be a good promotion for the Nook and its e-reader software on other devices.

Barnes & Noble Looks to Build Digital Libraries, Gives Classic Books Away
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  • http://www.samsfreeebooks.com sams free ebooks.com

    All those classics are already available from Project Gutenberg for the Nook.

  • Phillip pandan

    I tried to get a free e-book from this company.

    They wanted full details of address and wouldn’t let me get the e-book until i gave my creditcard details. Sad day when a creditcard is required for a FREE EBOOK.

    No excuses B&N, wanting me to create an account is one thing, but to force me to give creditcard details for any future purchases is wrong. All I wanted was a free e-book of pan for my son.

    I have now taken a leaf out of the previous posters comments, PROJECT GUTENBERG have all the CLASSICS.

    THESE ARE REALLY FREE and NO ACCOUNT REQUIRED OR CREDITCARD.

  • Lotus7

    Let’s see, B & N wants you to download their “BN eReader software” and install it and then they want your credit card info so you can get out-of-copyright ebooks that are readily available from dozens of free ebook libraries already in ePub or pdf formats that don’t require any special software to read on many readers. What a deal!

    Sounds like a poorly disguised marketing plan for people either too stupid or too lazy to do a Google search for “free ebooks”. It’s a promotion all right – one to lure in unsuspecting new B & N customers or total ebook noobs. Wonder which brilliant B & N middle management MBA thought up this one?

    I think I’m going to ask B & N for their list of takers to see if any of them want to purchase my pristine collection of 2008 yellow pages directories for $1100 a copy, freight collect. As the quote so often wrongly attributed to P. T. Barnum goes: “There’s a sucker born every day”.

  • http://freebetbookmaker.com free bet

    sorry Phillip, but what did you expect? They’re trying to increase the amount of business they do, that’s all – that’s why the quote came from their Acquisition Marketing VP. Unfortunately, the web found them out ;)

  • Thom

    Great promotion on B&N’s part. I would’ve loved the opportunity to participate in this, but I already purchased most of the classics I have always enjoyed from booksonboard.com, so I am fully stocked in the Classics Department. Also, I have had trouble in the past with B&N in which they asked me for my CC info just like in Phillip’s case. After that, I really did not want to have anything to do with B&N online. Besides, whenever I go to purchase a traditional book (whenever I do nowadays since I am completely hooked on eBooks), my bookstore of choice is Half Price Books. I don’t believe that will change anytime soon.

  • Guest

    the classics are free due to copywrite law, not this promotion – they are free on kindle too

  • http://www.breakout.net.au/ Craig Brown

    After you give them all your personal CC details they completely deny you getting your free ebook if you live outside the US.

    They tell you that after you have entered in all your personal details.

    What a bunch of losers!