AT&T Posts Super Bowl Stats Of Users At The GameBy: Zach Walton - February 7, 2012
There’s been a lot of stats on the Super Bowl already in terms of social media use and other technologies. AT&T offers a different take on the big game.
In a blog post, John Donovan, AT&T’s VP, laid out some statistics of how much data their users transmitted, how many phone calls they made and how many texts were sent from those at the game.
Surprisingly, their customers uploaded more data than they downloaded – nearly 40 percent more in fact. They were posting videos and sending pictures over text.
Total data usage in the Lucas Oil Stadium was 215 GB which is the highest ever recorded for a single sporting event.
Their customers made 75,204 calls from the game and sent 722,296 texts.
The company took this opportunity to point out the improvements they made to the area around Indianapolis in anticipation of the big game. They launched Wi-Fi Hot Zone with 15 access points, installed an expanded Distributed Antenna System at the stadium and a number of other venues, added capacity to nearly 200 cell sites throughout the area and deployed nine Cells on Wheels.
They also had a command center with street teams that helped fans on the streets before, during and after the game.
Here’s a video explaining the work AT&T did to outfit the city with a new wireless network: