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Joe Lansdale On The E-Book Revolution And The Future Of Books [Exclusive Q&A] Joe Lansdale On The E-Book Revolution And The Future Of Books [Exclusive Q&A]
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Last week, we reported that author (and “Champion Mojo Storyteller”) Joe Lansdale was considering e-book as the exclusive format for his next “Hap and Leonard” book. He indicated as much in a Facebook update, but in a later update he …

Writing Funny Content To Help Your Blog Get More Shares Writing Funny Content To Help Your Blog Get More Shares
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It’s good to include humorous content once in awhile. This was the advice given by Jordan Cooper, who was speaking during the Blogging with Humor Workshop at the Blogworld Expo. WebProNews’ Chris Crum sat in on the session and was …

eHow Getting Serious About Quality eHow Getting Serious About Quality
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Demand Media is getting serious about increasing the quality of eHow content. This has become clear after talks we’ve had with the company, as well as various presentations and interviews they’ve given. They also launched a major redesign last month, …

Increase Search Traffic with Horizontal Content
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Those new to blogging or article writing have often been told to focus on one very niche topic. One narrow vertical. That has commonly been considered the way to gain credibility, readers, links, and ultimately traffic, which assuming the blog/site itself isn’t your primary source of income, could lead to sales of your products/services. But is keeping it narrow really the best way to go?

Headline Writing In The Digital Age
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There are many schools of thought regarding the Art of the Title, and generally this art varies according to purpose, medium, and culture. For better or worse, depending on your viewpoint, the Internet has changed what we expect from headlines, and how we shape them, but it is hardly a static art, especially with the advent of microblogging platforms like Twitter.

How To Write For Search Engines
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SEO (Search Engine Optimization) writing, as a distinct style, was born in the Internet era and has matured before our very eyes in a relatively short span of time. Although it is evolving and maturing still, and will continuously do so, we can define some of the tried and tested steps of content optimization to help unique pages place at or near the top of search engine rankings.

Why We Blog

Anyone dealing with reader commentary has probably had second thoughts about the wisdom of allowing just anybody to have a moment on their stage. Flamers, haters, idiots, bigots, and crazies—we get them all. But reader commentary on my recent editorial about A-list bloggers hanging up their jerseys was so thoughtful and passionate, I thought they deserved a brighter spotlight.

Twitter, Blogosphere Destroyer

Is Twitter Killing Blogs and Blogging? was the question posed by Mark Evans.

My sense is Twitter is emerging as a vibrant alternative to bloggers and blog readers. Some bloggers who may find the grind of writing daily are now able to share their thoughts in quick bursts on Twitter, and still feel like they are contributing and cultivating their digital brands.

Showing Respect With Your Anchor Text
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Bloggers and other web-based writers do a lot of linking. It’s great for the Blogosphere. In fact it’s really the only reason we have a Blogosphere. How often are our links misleading though? I’m not talking about "paid" or sponsored links that are deceptive and just trying to go after a click. That’s another issue entirely. I’m talking about just the everyday point-of-reference links.

Automated Content Will Unmake Existence
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Chess is one thing, but if we get to the point computers can best humans in the arts—those splendid, millennia-old expressions of the heart and soul of human existence—then why bother existing? Fortunately, computers have yet to match us in music or writing or dancing or even drawing—the lines are straighter, but that’s not even the point, and good luck uploading an actual right-brained imagination.*

Using Google Docs to Work on a Book

Currently, my editor Brian Jepson and I are collaboratively writing the book (tentatively titled) Google Office Hacks by O’Reilly using Google Docs.

I wanted to outline the process we came up with, and maybe it’s helpful for you too for certain needs.

Writers May Have Some Trouble with New Word

Have you had trouble opening Word files lately?

If you’re like me, you get these Word docs that end with .docx and can do nothing with the file.

This makes it real hard to operate as a writer or editor of white papers.

For the first time in many years, it seems that Microsoft if forcing those of us with older versions of Word to upgrade.

What gives Bill?

Paying Writers Based on Traffic

It may be a new year, but we’re still talking (well, some of us are anyway) about an old issue: namely, the idea of paying writers based on the traffic they get.

The focus of the debate right now is Gawker, where Nick Denton has apparently started paying his bloggers based in part on how many views their posts get. This one has been around for awhile, but now it’s official thanks to a memo on (Gawker-owned) Valleywag.

The Importance of SEO Copy Writing to High Rankings
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In this MSNBC interview the Snr. V.P. of Network Solutions covers what any business needs for page one search rankings.

 

Knol: Google Coins A New Word
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Most of the techie blogosphere can tell you a knol is a unit of knowledge, now that Google has informed us it is so.

Writing For Leads Is Bad Business

Recently I re-read a business book (written by some PhD’s who counsel people to improve their careers), and each chapter struck me as salesy — as if it were primarily crafted to speak to the 1% of readers who might be likely to follow up as consulting prospects.

Profitable Niche Publishing Business Models
Via TC, I discovered IBM released a report on how the they think the $550 billion global ad market might change in the coming years. The predictions look bleak for most ad agencies and traditional media gatekeepers, but good for niche publishers who have a solid stream of attention:

The Secret of Writing Good Copy

It would be annoying for me to link to grokdotcom every day, so I don’t. But if you don’t have it in your regular rotation of RSS feeds, what are you waiting for? Here’s a great example—a post that pulls together over a dozen great articles on writing winning Web copy. It’s taking some of us a while, but we’re finally figuring out that Web marketing can really depend on your words.

Say Goodbye To Ye Olde Editorial Process

There may always be a place for paper. This isn’t about that – the likelihood that print is on the verge of extinction – but rather how a new generation of editors and writers present the news in a digital world. The new format for news – there must always be a standard eventually – is evolving, as dinosaurs wheeze and choke.

Hey, Shakespeare! Nobody Cares; Web Writing Tips

Writing for the Web is tricky business because there is no audience more diverse. Writers, especially purist writers (I’m pointing at myself both accusatorily and guiltily), are stubborn, especially ones honed in a print world where the appropriate audience finds you or rejects in distant silence, and writers (secretly) want you to bask in their brilliance.

AdSense Blog Reveals Odd Banking Policy
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An otherwise mild write-up of how Google sends checks to AdSense publishers for their earnings has a strange twist that hints at a relationship with Citibank that defies common banking practices.

SES – Lee’s Day 2 Wrap Up
Test: How many geeks (and proud of it) in this picture?

Sphinn Meetup