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Discovering What Web 2.0 Really Means

Discovering What Web 2.0 Really Means

By Brandon Leibowitz April 12, 2010 | 1 Comment

Many people who use the internet daily run into the term web 2.0 and many of those people don’t know what it means. This is actually very understandable considering that for most people the internet does not seem any different than when they were first exposed to it.

Liquor Locator Helps You Find Your Favorite Booze
· 2 Comments

Some are very, very particular about their liquor, but maybe only a few are so selective they would employ interactive iPhone app magic to find out who carries a certain brand. Nonetheless, Proximo’s Liquor Locator both reinforces a brand image all liquor sellers push—that their customers are a selective, discerning, elite who never settle—and demonstrates how the era of the web app can be strikingly useful to marketers.

Belkin

There it is again, you hear it? That’s the sound of consumer trust clinking against the sides of the shaft as it falls, down, down, down. Belkin is just the latest company to drop trust equity down the sewer.

Belkin

There it is again, you hear it? That’s the sound of consumer trust clinking against the sides of the shaft as it falls, down, down, down. Belkin is just the latest company to drop trust equity down the sewer.

Belkin

There it is again, you hear it? That’s the sound of consumer trust clinking against the sides of the shaft as it falls, down, down, down. Belkin is just the latest company to drop trust equity down the sewer.

Belkin
· 5 Comments

There it is again, you hear it? That’s the sound of consumer trust clinking against the sides of the shaft as it falls, down, down, down. Belkin is just the latest company to drop trust equity down the sewer.

Britannica Goes 2.0, Prez Slams Wikipedia/Google
· 3 Comments

Encyclopedia Britannica is finally giving in to user-generated crowd wisdom—to an extent but not without some harsh fightin’ words aimed toward Google and Wikipedia.
Britannica Goes 2.0, Prez Slams Wikipedia/Google

Internet Presents Collaborative Inauguration Speech

It’s too early to lock down the potential (or failures) of crowd-sourcing. Where Wikipedia, the 4th most visited resource on the Internet, logs incredible, meteoric success, and where the politicization inherent to mob rule has dragged down the populist ideals of Digg.com and others, the collaborative spirit continues to be tested and modified.

In America, as on the Internet.

The Future Of Search Marketing In 2009
· 1 Comment

The countdown is on. Only a handful of sleeps until 2009 and of course the predictions are flowing thick and fast. The experts are gazing into their crystal balls and sharing their visions for 2009 in terms of search, social, online, mobile and marketing in general.

I’ve pulled together a list of the best predictions I’ve uncovered so far and detailed them below. (if I’ve missed any – share them via our comments, and I’ll add them in).

GoDaddy Gets Smart and Social
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GoDaddy has released as service called SmartSpace, which it claims will make creating web sites  – complete with blogs, chat rooms, email addresses, photo galleries, and video showcases – easy for people that are not the least bit "tech savvy."

StumbleUpon May Become Bigger Player
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StumbleUpon announced today that it will be rolling out a new design to make the service more accessible to new users. The biggest drawback has always been the fact that users had to install a toolbar to use the service, but with this new design, the need to do so has been eliminated.

O
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We (everybody, I’m guessing) are currently floating along the digital tide, peering out through the translucent and pliable—but potentially fragile—vistas of Web 2.0, the rubble of the revolution baking on a treeless island behind us, the glistening, mineral-rich sand of possibility strewn along the shoreline just over the lip of the bow—whichever direction the bow lay in a bubble.

O

We (everybody, I’m guessing) are currently floating along the digital tide, peering out through the translucent and pliable—but potentially fragile—vistas of Web 2.0, the rubble of the revolution baking on a treeless island behind us, the glistening, mineral-rich sand of possibility strewn along the shoreline just over the lip of the bow—whichever direction the bow lay in a bubble.

O

We (everybody, I’m guessing) are currently floating along the digital tide, peering out through the translucent and pliable—but potentially fragile—vistas of Web 2.0, the rubble of the revolution baking on a treeless island behind us, the glistening, mineral-rich sand of possibility strewn along the shoreline just over the lip of the bow—whichever direction the bow lay in a bubble.

O

We (everybody, I’m guessing) are currently floating along the digital tide, peering out through the translucent and pliable—but potentially fragile—vistas of Web 2.0, the rubble of the revolution baking on a treeless island behind us, the glistening, mineral-rich sand of possibility strewn along the shoreline just over the lip of the bow—whichever direction the bow lay in a bubble.

Bad Idea: Tax Energy To Reduce Blogging
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File this one under U for "Uh, Wow, Okay." Before you do that, here’s a summary of a Washington Post editorial entitled "If Everyone’s Talking, Who Will Listen?":

Couric Pings Digg Crowd For Questions
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Sporting a Digg t-shirt from her CBS News office chair, anchor Katie Couric addressed Digg.com from YouTube. She prodded the geek-chic crowd there for questions to ask at the Democratic National Convention.