WebProNews

Social Media Market Still Miniscule, But Is Growing

Forrester Research just released a report that suggests the tough economy will be the catalyst for more spending on social media marketing.

Holiday Online Retail Cracked $29 Billion

Non-travel spending during the 2007 holidays reached $29.2 billion despite a slow start in November.

Wireless Spending Exceeds Landlines

With more Americans ditching their landlines, 2007 is on pace to be the first year in which U.S. households spend more on cell phone services, according to industry and government officials.

Online Holiday Spending Reaches $22 Billion

Online holiday spending between November 1 and December 14 increased 18 percent compared to the same time period last year reaching $22 billion according to comScore.Monday, December 10 reached $881 million in sales (up33 percent versus last year), registering as the heaviest online spending day of the season and the heaviest online spending day on record.

Social Network Ad Spending To Hit $2 Billion

In 2007, 37 percent of the U.S. adult Internet population used online social networking at least once a month. That number will increase to 49 percent in 2011.

Shoppers Spending More Time Researching Online

Online shoppers researched product information 11 percent and 27 percent more on Thanksgiving Day and Black Friday respectively than they did on Cyber Monday, according to research from WebCollage.

Online Holiday Spending Tops $18 Billion

Forget about Cyber Monday; December 6th easily topped the online sales of the Monday after Thanksgiving, as US consumers spent $803 million on the first Thursday in December.

Holiday Retail Spending Rings Up $14 Billion

Analysis firm comScore said the first 32 days of the US holiday non-travel retail shopping season topped $14 billion for a 17 percent gain over the same period last year.

Cyber Monday Spending Hit $733 Million

Merchants affected by Yahoo's system outage on Monday have more reasons to be upset, as US consumers parted with $733 million online for the day.