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IT Spending to Reach $3.8 Trillion This Year

IT Spending to Reach $3.8 Trillion This Year

By Sean Patterson January 7, 2014

As the world has become more connected, the global economy has shifted significantly toward information technology. On the eve of the Consumer Electronics Show in Las Vegas, Market research firm Gartner this week predicted that global IT spending is set …

Consumer Tech Spending Could Be Slowing Consumer Tech Spending Could Be Slowing

This weekend Apple once again set records, selling over 9 million iPhone 5S and 5C smartphones. With consumers willing to spend money every year on a smartphone upgrade (and mobile providers now encouraging them to do so), it would seem …

Tech Spending Confidence Rising, Says CEA Tech Spending Confidence Rising, Says CEA

The Consumer Electronics Association (CEA) today announced that consumer confidence in technology spending reached its highest level this year in August. The organization’s “Consumer TEchnology Expectations” index improved to 87.2 this month, up one point from the index in July. …

How Much Should You Spend On SEO?
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It’s a tough question, especially in a bad economy.

The question really begs another question – what is your goal for your site?

If you are operating it as a real business where you hope to either supplement your current income or rely on it as your sole source of income – then you need to be prepared to invest in search (it’s often the foundation of your marketing and a consistent source of regular traffic).

You can invest time or money and in most cases, you usually need to invest both.

Top Public Figures That Influence Purchases

Top 10 People Who Influence What Americans Buy

As the effects of the global recession linger, consumers are changing the way they shop, becoming more budget-conscious, eco-aware and cause-oriented, while paying greater attention to what, why and from who they are buying. Arnold Worldwide has named the top ten public figures, across entertainment, business and politics, who are helping to promote the era of “mindful spending.”

Old Figures Being Used For Marketing Reports
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 As I looked through the 

Social Media Market Still Miniscule, But Is Growing

Forrester Research just released a report that suggests the tough economy will be the catalyst for more spending on social media marketing.

Holiday Online Retail Cracked $29 Billion

Non-travel spending during the 2007 holidays reached $29.2 billion despite a slow start in November.

Wireless Spending Exceeds Landlines

With more Americans ditching their landlines, 2007 is on pace to be the first year in which U.S. households spend more on cell phone services, according to industry and government officials.

Online Holiday Spending Reaches $22 Billion

Online holiday spending between November 1 and December 14 increased 18 percent compared to the same time period last year reaching $22 billion according to comScore.

Monday, December 10 reached $881 million in sales (up33 percent versus last year), registering as the heaviest online spending day of the season and the heaviest online spending day on record.

Social Network Ad Spending To Hit $2 Billion
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In 2007, 37 percent of the U.S. adult Internet population used online social networking at least once a month. That number will increase to 49 percent in 2011.

Shoppers Spending More Time Researching Online

Online shoppers researched product information 11 percent and 27 percent more on Thanksgiving Day and Black Friday respectively than they did on Cyber Monday, according to research from WebCollage.

Online Holiday Spending Tops $18 Billion

Forget about Cyber Monday; December 6th easily topped the online sales of the Monday after Thanksgiving, as US consumers spent $803 million on the first Thursday in December.

Holiday Retail Spending Rings Up $14 Billion

Analysis firm comScore said the first 32 days of the US holiday non-travel retail shopping season topped $14 billion for a 17 percent gain over the same period last year.

Cyber Monday Spending Hit $733 Million

Merchants affected by Yahoo’s system outage on Monday have more reasons to be upset, as US consumers parted with $733 million online for the day.

Monday Morning Link Fest …
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From Apple to Microsoft to Google, there is hot news written. Below are some of the more interesting articles involving eBusiness and search today.

Another obvious patent gets paid off by Apple. Apple has agreed to pay Burst a $10 million payment for infringing on its 1990 streaming video technology patent.

Online Ad Spend To Reach $42 Billion

Advertisers are on track to spend $21.4 billion on the Internet in 2007, according to an eMarketer online ad spending report. By 2011 spending on advertisements online is estimated to hit $42 billion.