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The 2012 Election’s Experiment in Social Advertising The 2012 Election’s Experiment in Social Advertising

When White House staffer Jim Messina was tapped to manage President Barack Obama’s campaign for re-election in 2011, he approached the unbridled animal that is modern presidential politics not like prior election campaigns but, rather, much like he would have …

The Power of StumbleUpon [Infographic] The Power of StumbleUpon [Infographic]
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For those of you who are already familiar with Paid Discovery, you won’t be surprised to hear that StumbleUpon is experiencing great success. Most people using Stumble are already focused on discovering new products, sharing photos, and exploring websites. So …

Social Ads Will Rule The 2012 Campaign [INFOGRAPHIC] Social Ads Will Rule The 2012 Campaign [INFOGRAPHIC]

Back in 2008, a year where social media played a bigger role in the election than ever before, Barack Obama and John McCain only spent $500,000 combined on social advertising – and that was all Obama. In the 2012 election, …

Dunkin Donuts Twitter Promotion Celebrates Apple Pie Day Dunkin Donuts Twitter Promotion Celebrates Apple Pie Day
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I bet you didn’t know that today is Apple Pie Day? Oh, wait – you did? Well, how patriotic of you. In order to celebrate this great day for our union, breakfast superstars Dunkin Donuts is running a contest on …