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All Posts Tagged Tag: ‘Sitelinks’

Here’s How To Disable Google’s Sitelinks Search Box

Last month, Google announced that it is now showing a new and improved sitelinks search box within search results for some sites. Its aim is to help users find specific content on third-party sites more easily. The box is now more prominent, and supports autocomplete. Webmasters can markup their sites so Google has the ability to display this in search …

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Bing Ads Get New Dynamic Sitelinks Feature

Microsoft announced a new Dynamic Sitelinks feature for Bing Ads, which it says can help improve relevance and click-through rates for SMB advertisers. Once again, Bing is following Google’s lead on ads, as the search giant launched a similar feature for AdWords in July. “Dynamic Sitelinks are clickable text additions to your ad that help enrich and enhance the information …

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Google Launches Dynamic Sitelinks For AdWords (With Free Clicks)

Google announced the launch of new dynamic sitelinks for AdWords ads aimed at presenting users with more relevant links to your website from your search ads. The links are automatically generated, and appear below your ad text. Relevancy of the links Google chooses to show is based on the user’s recent search activities, which the company says can help potential …

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New AdWords Editor Lets You Manage Upgraded Sitelinks

Google announced that the latest version of AdWords Editor is now available for download. This version supports upgraded sitelinks for enhanced campaigns. With the new version, available here, you can view and manage sitelinks and settings. This includes device preference. You can do so using the new “Sitelinks (upgraded)” tab. You can also add, edit or remove sitelinks at the …

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Google Tests Design Change To Sitelinks In Search Results

Google appears to be testing a design change to its sitelinks feature on search results pages, which makes the experience a bit more interactive for users, and lets sites offer deeper pages within the feature. Moz and Hyperlinkx Medai CEO Jon Cooper both shared different instances of the feature on Google+. We haven’t been able to replicate the experience here, …

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Bing Tests Weird Competitor Links Under Google Search Result

Well, this is interesting. Bing ran a test, placing links to Facebook, Craigslist and eBay underneath its result for google.com when the user searched “google”. Matt McGee at Search Engine Land noticed what he thought was a bug, until he received confirmation from Bing that it was actually a test (which has since ended, apparently). Regularly, if you search “google” …

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Bing Ads Get Sitelink Extensions

Microsoft announced today that Bing Ads now offer sitelink extensions to advertisers throughout the Yahoo Bing Network. The extensions, according to Microsoft, will drive deeper engagement with potential customers by letting them connect with relevant portions of advertisers’ sites. They’ll let advertisers create and update additional messaging and info without modifying text ads or keywords, and will be available on …

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Enhanced Sitelinks For AdWords Roll Out All Over The World

Google is rolling out Enhanced Sitelinks in AdWords to all countries where AdWords is available. The product was first announced in February, and Google suggests that early indications are that they can make AdWords ads quite a bit better for users and advertisers. “Early testing showed that enhanced sitelinks could make ads that appear above the organic search results even …

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Now It’s Even Harder To Get First-Page Google Rankings

It seems like the chances for sites to get their content into organic Google search results is continuing to decrease. In a recent article, we looked at some of the recent changes Google has made to its algorithm, including things to make it better at natural language, give it a decreased dependence on keywords, and giving users more direct answers, …

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Google Launches Several Improvements To Sitelinks

We’re still digging into Google’s big list of algorithm changes released on Friday. You can read about some of the noteworthy changes in the following articles: Google Algorithm Changes For April: Big List Released Google Increases Base Index Size By 15 Percent Google Makes More Freshness Tweaks To Algorithm Bi02sw41: Did Google Just Make Keywords Matter Less? Google Should Now …

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Google Wants You To Use Sitelinks With Your AdWords Ads

Google announced today that it is adding sitelinks to the Opportunities tab in AdWords. The Opportunities tab shows advertisers ways they can improve their campaigns as Google detects them. The company describes the tool as a personal assistant who can help you discover more keywords and make the most out of your budget. “A fast, simple way to increase your …

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Google Enhanced Ad Sitelinks Launched For AdWords

Google announced the launch of enhanced ad sitelinks, which the company calls its “strongest performing experiments.” Google says that on average, clickthrough rates are 30% higher for ads with sitelinks, compared to ads without. On the Inside AdWords blog, Google shows the following example. The first ad shows sitelinks. The second image shows text ads from the advertiser’s account. The …

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