All Posts Tagged Tag: ‘Site traffic’

Advertising Counts: More Spending, More Clicks

A recent study by Google research demonstrates that paused search ads due lead to a reduced number of visits to targeted sites that can not be made up for by organic search traffic. Their study measured clicks based on a reduction in search advertising from a paused advertising perspective (zero dollars spent) vs. increased amounts being spent. Basically, Google is …

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Study Says Social Media Sucks at Driving Traffic

Quite simply, when it comes to driving traffic to your website, social media sites like Twitter and Facebook kind of suck at it, at least according to a study done by a company called Outbrain. Once the study is taken into account, even the Drudge Report, a much smaller operation by comparison, out does Twitter and Facebook combined. It should …

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