All Posts Tagged Tag: ‘schema.org’

Bing Wants To Better Surface Mobile Apps

Bing is trying to make it easier for mobile application developers to get their apps found in search results. It’s expanding its “Actions Intelligence” to Bing and other Bing-powered search products, such as Cortana, and creating a “massive” index of apps and app actions. To make it easier for developers to participate, it’s utilizing standardized markup, which developers can use …

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Google Makes It Easier For People To Search For Your Content

Google announced that it’s now showing a new and improved sitelinks search box within search results, which will make it easier to find specific content on third-party websites from Google itself. The box is more prominent, and supports autocomplete. Here’s what it looks like for YouTube: You can mark up your own site so that Google has the ability to …

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Schema.org Enters Its ‘Next Chapter’

In 2011, Google, Microsoft (Bing) and Yahoo, the big three search engines (Yandex later joined), teamed up to launch Schema.org, an initiative to support a common set of schemas for structured data markup on webpages. This week, the companies announced the introduction of vocabulary to let sites describe actions they enable and how said actions can be invoked. “When we …

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Google Wants To Get Better At Indexing Your Business Info

Google has released some recommendations for webmastesr to help them get the search engine to identify and surface business info like phone numbers, business locations, and opening hours. They also launched support for schema.org to help specify preferred phone numbers using structured data markup. “Many people also turn to Google to find and discover local businesses, and the best information …

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Matt Cutts On Schema.org Markup As A Ranking Signal

In 2011, Google teamed up with Microsoft and Yahoo to launch schema.org, an initiative to support a common set of schemas for structured data markup. You might wonder whether or not implementing these schemas may influence your ranking in Google (or the other search engines, for that matter). Google’s Matt Cutts posted a new Webmaster Help video talking about this, …

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Video Markup Hits Schema.org (Google, Bing, Yahoo)

Last year, Google, Bing and Yahoo teamed up to announced schema.org, an initiative to supporta a common set of schemas for structured data markup on web pages. Schema.org got some rich snippet markup for music a couple months later, which servies like MySpace, Rhapsody and ReverbNation immediately started implementing. Google announced today that the trio of companies have no launched …

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