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Moz Partners With Bitly For Click Tracking And Link Data

Moz Partners With Bitly For Click Tracking And Link Data

By Chris Crum March 10, 2014

Bitly announced today that it will provide click tracking technology and inbound link data to Moz to help users better understand who is linking to websites and how relevant those links are. The data will use number and frequency of …

Rand Fishkin Talks AudienceWise Acquisition Rand Fishkin Talks AudienceWise Acquisition

SEOmoz announced that it has acquired AudienceWise, as the latest in a spree of acquisitions kicked off by an $18 million round of funding the company received last year from The Foundry Group and Ignition Partners. Other acquisitions have included …

SEO Shows Google Results Can Be Hijacked SEO Shows Google Results Can Be Hijacked
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People have been claiming to see scrapers of their content showing up in Google search results over their own original content for ages. One SEO has pretty much proven that if you don’t take precautions, it might not be so …

Rand Fishkin Talks Twitter's Impact On SEO Rand Fishkin Talks Twitter's Impact On SEO
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As previously reported SEOmoz has acquired Twitter analytics company Followerwonk. CEO Rand Fishkin said in a blog post announcing the deal that the companies have actually been working together since June. Followerwonk is a tool designed to help users find, …

The Everywhereist Has A Brain Tumor, Blogs About It The Everywhereist Has A Brain Tumor, Blogs About It

Geraldine, the travel blogger behind The Everywhereist, has a brain tumor. As we’ve been covering the SEO industry for many years, many of our readers may know her best as Rand Fishkin’s wife. Rand, as you probably know, is the …

Rand Fishkin's Challenge Going Well So Far Rand Fishkin's Challenge Going Well So Far
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Last month, we reported that SEOmoz CEO Rand Fishkin issued a negative SEO challenge. He challenged people to take down SEOmoz or RandFishkin.com using negative SEO tactics. “I’ve never seen it work on a truly clean, established site,” Fishkin told …

SEO, Marketing Services Feel The Effects Of Penguin SEO, Marketing Services Feel The Effects Of Penguin
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There’s been a great deal of talk about the Google Penguin update since it launched last month, and a lot of webmasters are still trying to sift through the rubble and determine if their sites were even impacted by Penguin …

SEOmoz Takes On Webspam, Talks Penguin SEOmoz Takes On Webspam, Talks Penguin
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SEOmoz is working on a new spam research project aimed at classifying, identifying and removing (or at least limiting) the link juice that spam pages and sites can pass – a pretty ambitious goal, to say the least. Can SEOmoz …

Can Negative SEO Impact Your Site? Can Negative SEO Impact Your Site?
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Rand Fishkin, the well known SEO expert and Founder/CEO of SEOmoz, has challenged the web to see if anyone can take down his sites’ rankings in Google by way of negative SEO – the practice of implementing tactics specifically aimed …

Challenges with Raising Venture Capital & Being Transparent about It Challenges with Raising Venture Capital & Being Transparent about It
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It hurts to get close to something that you want and then not get it, doesn’t it? When we’re talking about money and business, this situation is even more painful. Furthermore, talking about the situation does nothing but add more grief to an already complicated situation.

Are Likes and Retweets the New Links?
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Search has been evolving for years, and it looks as though its really starting to enter a new era entirely. While search and social media may be two different animals, it is becoming more clear that they’re directly related, and will continue to be more mixed into one another.

SEO Ranking Factors for 2009
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Search Engine Marketing and SEO have always been very dynamic fields.  Search engines make changes all of the time.  Sometime they announce their changes, sometimes we are left to guess at them.  In either event, more often than not, we are left  largely to our own devices in terms of assessing the impact of these changes and what to do about them – if anything.

Are Your Online Marketing Efforts Breaking the Law?

Rand Fishkin of SEOmoz has a fascinating (and probably startling to some) post up discussing some new guidelines from the Federal Trade Commission (FTC) regarding online marketing. The post stems from SEOmoz’s COO Sarah Bird, who is an expert on legal matters pertaining to marketing, and some things she revealed in a recent interview. WebProNews readers will recognize her from these WPN videos on various legal topics.

Will Twitter Replace Google in Search?
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Has Google’s model of spidering and indexing web pages in an ordered list become obsolete? Is the old static model of search about to be replaced? Does a real-time online conversation (a la Twitter) make for a more relevant and compelling search experience? These are the questions that I recently posed to a group of search and Internet experts. To say that these guys know their stuff would be a complete understatement. It’s more like these are the professionals that have defined the modern science of search and search marketing. You’ll see what I mean when you read the quotes below.

The Most Important Domains and Pages on the Web
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SEOmoz has a couple of very interesting charts showing the top 500 domains and the top 500 pages being linked to from different places. This paints a pretty good picture of what sites are held in the highest regards by content producers.

Internationalizing Without Duplicate Content Worries
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Priyank GargThe SMX Confernece was in Sydney Australia last week, and one topic discussed by representatives of both Google and Yahoo was that of duplicate content filtering across international domains. Rand Fishkin of SEOmoz notes that while the subject has been discussed in the past, many people including experts in the field have been in the dark.

Train Your Own Staff to Save Money on SEO
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In-House SEO has been a big topic at SMX West. This is because many businesses are moving their SEO in-house to save money because of the economy. With in-house SEO comes training the staff.