WebProNews

Integrate Podcasting Into Your Marketing

Eric Schwartzman, Founder and Chairman of iPressroom, was video interviewed by WebProNews reporter Kara Ratliff at the Podcast & New Media Expo.

Podcasting: Big and Fantastic

The guys from the cutting edge pod firm BIGFANTASTIC talked about podcasting and and its promising future in a video interview at the Podcasting Expo in Ontario, CA.

Podcast Expo: The Secret To Stardom

Franklin McMahon brought his session attendees at the Podcast and New Media Expo a selection of tips to help them make the most of their podcasting efforts.

Yahoo Closing Podcasting Directory

Recently, Yahoo! announced that it is closing its Podcasts Directory service. The service will case to operate from October 31st. The site never came out of Beta before this sudden plan to end the service. The reason for ending this service is not yet very clear. There is simply a message on the site that reads “Yahoo! apologizes deeply, but we will be closing down the Podcasts site on Oct. 31, 2007.”

Podcast Downloads Set New Record

It wasn't too long ago people were skeptical about the future of podcasting – it is, after all, easy to be a skeptic about a medium so new (rappers are still wondering when they're supposed fad will pass). But Wizzard Media has 70 million reasons to disagree, just last month. Podcast Downloads Set New Record

A Podcaster Opportunity

Internet radio broadcasters face the alarming prospect of paying much higher royalties to song performers, says the Wall Street Journal, a burden that could silence some online stations.

Podcasting Hints and Tips For Success

A great podcast can be an effective tool to generate buzz about a new product or service your company is offering, or can even be a way to simply heighten your online presence and popularity throughout your particular niche.

Podcasting May Be Pod-Kaching In Five Years

Spending on podcast advertising, to reach a specific niche audience, could touch $400 million by 2011 after reaching $80 million in 2006.

Google To Spur Growth In Podcasting?

The proliferation of podcasting has been significantly slower than most analysts predicted when the medium burst onto the scene. Within the next two years, however, it is projected that the format will boom due to Google’s efforts in developing an advertising medium for the content platform.

Podcasting Trends of 2006

PodZinger has published the results of a study, revealing the top searches and trends on its site for 2006. The statistics showed that sports, talk personalities and world news topped audio search, while current events and pop culture accounted for the majority of online video searches.