WebProNews

Selling Information Will Become a High Touch Industry

Newspapers Going Free The NYT just went free and likely the WSJ will follow. Once something goes free it is hard to start charging for it again - just ask Prince.

NYT Facebook App Succeeds, Saves The Day?

In my mind, Facebook and The New York Times were never aimed at the same demographic.  Nonetheless, the Times has launched a Facebook application, and - here’s the really surprising part - the app appears to have succeeded.

Yahoo Mashes Up NYT With Early Invite

Yahoo has something in the works called Yahoo Mash, but they suffered from a case of premature invitation when they told a New York Times blogger about the service.

NYT Editor Cuts Blogger As Story Source

A piece by a New York Times writer drew material from an interview with a blogger who broke the story, but failed to credit him or his blog thanks to an editor's removal of the reference.

NYT Archives Causing Google Reputation Nightmares

It seems the New York Times search engine optimization efforts are working well–maybe a little too well for some. Now that more of the NYT’s archives are appearing in Google’s search results, many individuals are finding their past is catching up with them. Worse, it’s the NYT’s version of their past that contains misinformation.

Google Reality Not Reality

The NYTimes is running an op-ed piece about how using SEO techniques they are dredging up information on people that is out of date, and also inaccurate, or was updated later on, but does not show up as a correction on the persons Google query.

Fox, NYT Play With Wikipedia

IP addresses associated with news organizations have been connected to edits made in Wikipedia that either smear rivals or remove negative information from their entries.

Marketing Jobs Now Outsourced to India & China

There’s a disturbing side-effect that’s coming from the increased use of internet marketing - it can be done cheaper in China and India. While advertising continues to bring us greater efficiencies and cheaper costs, it’s also driving our need for faster turnaround and rapid deployment. When you can test 100 ads online within a week, you need a solution that can keep up with that pace, without breaking the bank.

Long-form Content from Advertisers Hits NYT

It is increasingly interesting to witness the mashup of trends as various businesses experiment with and figure out new media.

NYT Gets The Goods On Google

When SEOmoz’s Rand Fishkin calls something “quite possibly the best mainstream media article about Google, or modern search technology, in the last 5 years,” it’s pretty much our duty to cover it.  When Rand Fishkin writes 800 words about said article, well . . . we know better than to condense and summarize.