Social is more important to search rankings than ever. There’s no doubt about that. Should +1s and Facebook “likes” be used as significant ranking signals by search engines? Share your thoughts here. In a recent article, we asked if Google’s …

Today, Microsoft’s search engine has announced that its “decision engine” will now be influenced by what they are calling the “friend effect,” basically what is popular with one’s Facebook friends. If you log into Facebook through Bing, you will now …

Earlier this week Facebook released version 3.4 of their iPhone app. Hidden amongst the “advertised” additions are a few smaller changes, bugs, and oddities that are leaving some users perplexed on why they upgraded. Some iPhone owners are starting too …

Over on FriendFeed, which I joined in March, I’ve been quite busy. I’ve moved a bunch of my blogging time and Google Reader time over to it. How does that time translate? Well, into a few things:

1. Comments. (Those are items I’ve commented on — 1,893 so far)
2. Likes. (Those are items I’ve liked — 3,003 so far)

A few minutes ago I just passed 3,000 “Likes.”