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JCPenney Articles

JCPenney Closing 33 Under-performing Stores In Spring
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The start of 2014 has not been a good one for various big-named retail stores. For example, Target encountered various issues with their credit card information debacle. Now, popular clothing and home-goods department store JCPenney recently announced that they will …

Penney Store Closings And Job Cuts To Save Company $65 Million Penney Store Closings And Job Cuts To Save Company $65 Million
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This past Wednesday, J.C. Penney announced it would be closing down 33 stores throughout the nation and cutting 2,000 jobs. The changes are part of an effort to save nearly $65 million each year. J.C. Penney Ceo, Myron Ullman III, …

JCPenney Insists This Tea Kettle That Looks Like Hitler Was Not Intentional JCPenney Insists This Tea Kettle That Looks Like Hitler Was Not Intentional
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JCPenney is currently going through a transition phase as it works to win back the customers it lost under its former CEO. Now the company is dealing with the fallout associated with one of its products. Redditor Wrestles4Food recently found …

JCPenney Decides to Have a Sale After All JCPenney Decides to Have a Sale After All

When JCPenney decided to obliterate the term “sale” from their corporate vocabulary, it seemed like a stroke of genius. The removal of the terminology from commercials, promotions, and in-store displays suggested that everything on the retailer’s sales floor was inexpensive …

JCPenney & M&Ms Get it, Scrabble and Target Don’t

Here are two Goofus and Gallants in one post as marketers continue to demonstrate how to and how not to.