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Search Frequency Is Meaningless
By Brian Turner - Fri, 11/23/2007 - 1:32pm.
One of the big misconceptions I see on business forums is the idea:
“That the number of documents returned on a keyword search on Google, has a direct correlation with the competitiveness of the keyword.”
Once you see people posting examples of their “SEO successes” by use of this measurement, you can easily see that search frequency has little to do with competition - after all, it does exactly what it says on the tin - and simply returns a number based on frequency of the keyword appearing in documents.
Web 2.0 Talks About Car Pricing
By Doug Caverly - Fri, 10/05/2007 - 12:35pm.
A car commercial might last 30 or 45 seconds, and in most cases, only a tiny portion of it will discuss pricing. I’m not complaining - high-def laps are more interesting than transferable leases - but this is all the more reason to turn to blogs, social networks, and other online resources for financial information.
Craigslist Lists New Job Posting Fees
By David A. Utter - Thu, 10/04/2007 - 6:03pm.
After deliberation in the Craigslist forums, the massively popular online classifieds site will begin imposing a fee on job postings in a quartet of new markets.
Gmail Disposed To Deal With Bacn
By Doug Caverly - Fri, 09/07/2007 - 9:44am.
“Bacon” - a crispy, fatty food - is a wonderful thing. “Bacn” - a sort of, but not quite, spammy message - is less of a joy-bringer. And although they can’t do much about edible objects, the Gmail Team has now addressed that second spelling variation.
Embeddable Forums for Global Conversations
By Brian Solis - Thu, 08/02/2007 - 10:23am.
What if the comments section in important blogs or popular discussion forums were portable and accessible from various sites and blogs across the Web, but still synchronized the conversation so that everyone could participate in one global discussion?
Internet Brands Acquires Several Car Forums
By Doug Caverly - Thu, 07/19/2007 - 5:09pm.
Cars, cars, cars - I like ‘em, and it would seem that Internet Brands does, as well. The company, which already owned sites like Autos.com and CarsDirect, has now bought at least eight popular automotive forums.
Yahoo Users Spell Better?
By Doug Caverly - Tue, 07/03/2007 - 9:06am.
Statistically speaking, it’s likely that you (whoever you are) use Google for most of your searches. That’s fine - and I’m right there with you - but new information suggests that people who use Yahoo are better spellers. Wo is us!
Getting Google to Work with Opera
By Nathan Weinberg - Thu, 04/26/2007 - 10:26am.
Last December, I posted about a user script for Opera that got several Google services to actually work in the wonderful Opera browser, and its a good time for an update. The script is new as of March 14, fixing Spreadsheets, Calendar, Picasa Web Albums, and Docs.
Google Earth Adds Hiking Trails, GPS Data
By Doug Caverly - Fri, 04/13/2007 - 5:10pm.
The sun is setting, you’re surrounded by trees, and you just heard a noise that sounded like Jabba the Hut’s rancor monster. Never fear - Google and Trimble will get you home. Thanks to a new GPS content layer, they’ll also get you “a wide variety of multimedia data on fitness and outdoor adventures, including routes, points of interest, pictures, video and audio.”
Online Car Research Picks Up Speed
By Doug Caverly - Tue, 04/10/2007 - 4:25pm.
If you’re going to do some car research, odds are good that you’ll be doing it online. A new study indicates that consumers are turning to the web more than ever - and they’re turning, more specifically, to manufacturers’ websites. “Offline” resources, by comparison, seem to be dwindling in terms of importance.
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