WebProNews

Internet Advertising Doing Quite Well

Internet advertising revenues reached a total of $21.2 billion last year! That's billion. That is according to IAB, who published PricewaterhouseCoopers' Internet Advertising Report earlier this month. That is also 26% higher than the previous year.

Boost Open Rates by Sounding Like Grandma

The secret to persuading your customers to open and read your direct email marketing messages is to make them sound like a note from grandma.