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All Posts Tagged Tag: ‘datlogix’

Facebook Is Tracking What You Buy to Provide Marketers Better Ad Analytics

Facebook’s already tenuous relationship with its users over privacy and the sharing of personal information has a new wrinkle, as it looks like Facebook has waded into the retail sales tracking business. According to The Financial Times, Facebook has already measured the effectiveness of a few dozen ad campaigns with the help of a data mining company called Datalogix. Measuring …

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