A decade or so ago, most businesses develop relationships and loyalty with their customers based on one-on-one and personalized interactions between the company owner or the staff....
As more consumer data is available to brands than ever before, you might think that brands would be able to capitalize on this, and know their customers better than they know thems...
New data has been released finding that WhatsApp, Facebook, Pandora, Netflix, and Google are the leading brands for customer loyalty in their respective categories (Instant Messagi...
A new report released today by Strategy Analytics shows that loyalty to the iPhone has fallen for the first time since 2007, most noticeably in Western Europe.
The report, title...
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