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Google Teams Up With ClickZ To Learn About The State Of Mobile Marketing Google Teams Up With ClickZ To Learn About The State Of Mobile Marketing

Google has partnered up with ClickZ on a mobile marketing and apps survey. Google says it hopes to “provide a reference point for the state of mobile marketing in 2012.” They say it just takes three mintes to complete, and …

R.I.P. Andrew Bourland
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Andrew BourlandAndrew Bourland, the co-founder of ClickZ passed away yesterday morning after battling cardiomyopathy, a form of heart disease. He died around 7:00 am in Reading, Massachusetts.

How Effective Is Social Network Advertising?

Social network advertising is not only not annoying but surprisingly effective in some segments, according to the results of a new survey by Razorfish. In FEED: the Razorfish Consumer Experience Report 2008, Razorfish surveyed “connected consumers”—1006 people with broadband access who spent at least $200 online in the past year, used a community site such as MySpace and consumed or made some type of digital media including videos and music.