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Ben Silverman Articles

Yahoo Partners With Electus On Original Content
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Yahoo has partnered with Ben Silverman’s production company Electus, in which Electus will develop and produce premium content for Yahoo and its advertisers.

The partnership is aimed at driving creativity in online programming. Electus will develop a number of original video concepts for Yahoo in partnership with advertisers.  The specific types of projects were not announced.

Ben-Silverman

IAC Taps Silverman For New Media Venture

Ben Silverman, co-chairman of NBC Entertainment, is leaving the company in the fall to start a new venture with Barry Diller’s media and Internet company, IAC.

NBC has named Jeff Gaspin, chief operating officer of Universal Television Group, as chairman of NBC Universal Television Entertainment.