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Ad Council Articles

Yahoo and Ad Council Launch “Create for a Cause” Contest

Yahoo and the Ad Council have announced the launch of the 2010 "Create for a Cause" contest. The competition looks to highlight the best and most creative in non-profit-focused digital advertising.   

Ad Council Launches New AOL-Backed Social Site for PSAs

The Advertising Council, which is the leading producer of public service announcements in the United States, has unveiled a new site at MyAdCouncil.org. The site is intended to encourage advertising agencies, media companies, and advertisers to expand the reach of their PSAs by using social media platforms.

Yahoo Launches New Ad Unit with Charity Contest

Yahoo is launching a new Yahoo Mail ad unit called "Tandem," to be reserved for "the most creative" non-profit campaign. The company has partnered with the Ad Council to launch the initiative, which it refers to as "Create for a Cause."

Social Network Launches For Iraq And Afghanistan Veterans
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The Iraq and Afghanistan Veterans of America (IAVA) has partnered with the Ad Council to launch a national multimedia public service advertising campaign (PSA) along with a new social networking Web site geared exclusively toward Iraq and Afghanistan veterans.

The new Web site CommunityofVeterans.org, provides information that can help veterans with transitional and readjustment issues, including a searchable database of national and local resources on topics such as jobs, education and health.