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Cutts Talks Evaluating Quality Of Google Algorithm Changes Cutts Talks Evaluating Quality Of Google Algorithm Changes

In the latest “Webmaster Help” video from Google, Matt Cutts talks about what goes into evaluating the quality of an algorithm change before they push it out. Here’s the question he was answering: What are some of the metrics that …

Google Fined $166K In India Antitrust Probe Google Fined $166K In India Antitrust Probe

Google has been fined by the Competition Commission of India (CCI) to the tune of roughly $166,000 (US) in relation to an antitrust probe launched two years ago. The probe began after a complaint from consumer advocacy group Consumer Unity …

Google Makes Navigation More Customizable Google Makes Navigation More Customizable

Google just made its general navigation more customizable. In a Google+ post, the company announced that you can now rearrange the various Google apps that you use in whatever order you like. If you use Drive and Google+ more than …

Is Google More Focused On Penalties Or Positive Features? Is Google More Focused On Penalties Or Positive Features?

While it’s nothing new, a lot of webmasters are frustrated with Google for penalties their sites have received. The recent attack on guest blog posts has sparked a whole new round of outcries. Google says, however, that it tries to …

Cutts On How Google Views “Sister Sites” Cutts On How Google Views “Sister Sites”

In the latest “Webmaster Help” video from Google, Matt Cutts takes on the following question: Is there any way Google identifies “sister” websites? For example, relationships between eBay.co.uk and eBay.com? Does linking from one to the other taken as paid …

PSA: The Topics You Include On Your Blog Must Please Google PSA: The Topics You Include On Your Blog Must Please Google

Have you thought about branching out in different directions for your blog content? It might not be a great idea if you’re worried about staying on Google’s good side. No, it would appear that you need to stay focused on …

Matt Cutts Gives SEO Tip For Disavow Links Tool Matt Cutts Gives SEO Tip For Disavow Links Tool

Google’s Matt Cutts randomly tweeted a tip about the Disavow Links tool. Don’t delete your old file if you upload a new one because it “confuses folks,” and the last thing you’d want to do is confuse Google if you’re …

Google Granted The Panda Patent? Google Granted The Panda Patent?

Google has been granted what could be its patent for the controversial Panda update. It was filed on September 28, 2012, a year and a half after the update first launched, and awarded this week on March 25th. It may …

Google Still Needs Websites To Help It Answer Questions Google Still Needs Websites To Help It Answer Questions

As Google’s Knowledge Graph continues to give users “quick answers” to their queries, it reduces the need to have to click over to another website. Google has quietly been serving a new kind of Knowledge Graph-style result, however, which actually …

Google’s Attack On Guest Blogging Reignites Irrational Link Removal Craze Google’s Attack On Guest Blogging Reignites Irrational Link Removal Craze

Remember the days when you could build some nice solid links by writing guest posts on other people’s blogs and publications? Well, it’s entirely possible that those days are still here, but Google is freaking people out once again in …

Cutts On Determining If You Were Hit By An Algorithmic Penalty Cutts On Determining If You Were Hit By An Algorithmic Penalty

If you’ve ever lost your search engine rankings to a competing site, you may have wondered if you were suffering from an algorithmic penalty from Google or if your content simply wasn’t as good as your competitors’. You’re not the …

Dorothy Irene Height Honored With Google Doodle Dorothy Irene Height Honored With Google Doodle

Dorothy Irene Height is being remembered with a Google doodle on her 102nd birthday (she passed away in 2010). Height was a civil rights and women’s rights activist, as well as an educator and administrator. She was the president of …

Spring Equinox Gets A Google Doodle (And Here’s A Look Back At Some Others) Spring Equinox Gets A Google Doodle (And Here’s A Look Back At Some Others)

Google is celebrating the Spring Equinox, otherwise known as the first day of Spring, with an animated Google doodle. It features some ghost/Grimace-like person growing some flowers and assorted plant life before pouring water on his/herself and growing flowers out …

Report: Half Of Google Paid Search Clicks Will Come From Mobile By December Of Next Year Report: Half Of Google Paid Search Clicks Will Come From Mobile By December Of Next Year

50% of Google paid search clicks will come from mobile devices by December of next year, according to Marin Software, which has a new report out on the subject. That figure is based on the current growth rate. The report …

Google Takes Action On Guest Blogging Google Takes Action On Guest Blogging

Google has been warning webmasters about guest blogging for quite a while, but now, the search engine is getting serious. Will going after “guest blogging networks” improve Google’s search results? Let us know what you think. Head of webspam Matt …

‘Disavow Links’ Data Not A Google Ranking Signal…Yet ‘Disavow Links’ Data Not A Google Ranking Signal…Yet

Google is not using data from its Disavow Links tool to hurt sites that are being disavowed in search results. That is according to Google’s John Mueller. Do you think data from the Disavow Links tool should be used as …

Holi (Festival Of Colors) Celebrated With Google Doodle Holi (Festival Of Colors) Celebrated With Google Doodle

As mentioned, Google is celebrating St. Patrick’s Day with its annual doodle, but in India, it’s celebrating Holi (the festival of colors) with one. Holi is a spring festival also known as the festival of love, and has become popular …

St. Patrick’s Day Gets Its Annual Google Doodle (And Here’s A Look Back At The Others) St. Patrick’s Day Gets Its Annual Google Doodle (And Here’s A Look Back At The Others)

As usual, Google is celebrating St. Patrick’s Day with a Doodle. Google has been doing this just about every year since 2000. Here’s a look at Google’s past St. Patrick’s Day doodles: 2013 2012 2011 2010 2009 2008 2007 2006 …

Google Takes Action On More Link Networks Google Takes Action On More Link Networks

In case you haven’t figured it out by now, Google is going after link networks, and taking action on them frequently. It’s not a good time to be involved with one, especially in Europe. Matt Cutts said this today on …

Google: Go Ahead And Disavow Links Even If You Haven’t Been Penalized Google: Go Ahead And Disavow Links Even If You Haven’t Been Penalized

Google suggests you go ahead and use its Disavow Links tool if you know of bad links you have out there, even if Google has not penalized you. If you only have a couple, don’t worry about it, but the …

Google Is Working On The ‘Next Generation’ Of Panda Google Is Working On The ‘Next Generation’ Of Panda

Google’s Matt Cutts spoke at the Search Marketing Expo on Thursday, and reportedly said that the search team is working on the “next generation” of the controversial Panda update, which will be softer and more friendly to small sites and …