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In 2025, B2B ecommerce is transforming with 79% of firms adopting DTC sales and 64% using PIM systems, driven by AI in marketing and unified platforms. Investments in CX (47%) and integration (45%) highlight a shift toward personalized, efficient experiences, as the market eyes $47.54 trillion by 2030.
Download the eBook, The impact of AI on data center security, sustainability, and talent development, to explore AI’s impact on data centers and how to prepare for what’s next.
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In 2025, 75% of B2B buyers prefer self-service over sales reps, per Gartner, with digital revenue surging to 56%. Executives are investing in portals and PIM for multi-channel consistency, transforming commerce amid AI-driven trends. This deep dive explores the shift's implications for industry insiders.
As agentic AI transforms digital commerce in 2026, 20% of B2B sellers will face autonomous negotiations, while one-third of marketplace projects falter to answer engines. Businesses must pivot to owned experiences to thrive in this hyperpersonalized, AI-driven landscape.
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Alibaba.com's AI Mode, launching December 2025, integrates agentic AI for multimodal B2B sourcing, driving a 57% surge in European orders and 50% supplier growth. Powered by Accio, it enables sketch-based queries and agent-to-agent negotiations, reshaping global trade. This innovation promises faster, smarter procurement for SMEs worldwide.
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