Google has updated guidelines for JavaScript-based paywalls, advising publishers to use structured data to ensure crawler access and maintain SEO rankings. This addresses monetization-traffic conflicts amid algorithm changes. Best practices include metered views and bot-friendly implementations. Publishers must optimize to avoid visibility losses in 2025's AI-driven search landscape.
Google is quietly testing its AI Mode in select EU countries like Romania, navigating strict regulations like GDPR and the AI Act amid global expansion. This could signal a shift in AI integration for search functionalities. If successful, it may lead to a full EU rollout by early 2026.
|