Google has updated Search Console Insights to integrate social media metrics, allowing users to track clicks, impressions, and performance of linked YouTube, Twitter, and other profiles directly from Google Search. This unification streamlines analytics for marketers, offering holistic insights into online presence. The feature, rolling out in late 2025, enhances cross-platform strategies.
A federal judge ruled that Google must limit default search engine contracts to one year, following an antitrust finding of illegal monopolization. This extends to AI tools, requiring annual rebids to boost competition. The decision avoids asset divestitures but mandates data sharing, potentially reshaping the search market and benefiting rivals.
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