“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.”
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EdTechUpdate

Create a Marketing Strategy That’s Not Annoying, Says Bombora VP
“It’s really about customer experience,” says Nirosha Methananda, VP of Marketing at Bombora. “I think that is something fundamental to marketing. I feel like we have gone down this path of almost over automating and having to constantly pounce on people without necessarily being conscious and mindful of what their experience is on the other end.”

A Look at the Future of School
Why Do People Turn to Online Schooling in the First Place? The pandemic ushered in…

Elon Musk: People With MBAs Want To Parachute Into Being The Boss
People look at MBA school as like I want to parachute into being the boss instead of earning it. I don’t think that’s good.

FBI Warns of Cyberattacks Against Online Learning
The FBI is warning that hackers are increasingly targeting online learning as students get back to class after the holidays.

Coronavirus Relief Package Includes $7 Billion For Broadband
The upcoming coronavirus relief package Congress has been working on includes $7 billion for broadband at a time when it’s needed most.

Bill Gates: Over 50% Of Business Travel To Go Away Permanently
Microsoft co-founder Bill Gates says that over 50% of business travel and 30% of time in the office will never come back even after pandemic restrictions are lifted

One More Thing: Apple Silicon MacBook Air, Mini and MacBook Pro
As expected, Apple unveiled its first Macs to take advantage of its custom silicon: the MacBook Air, the Mac mini and the 13-inch MacBook Pro.

Amazon Announces ‘Holiday Dash’ Prime Day Every Day
Amazon wants to emulate the success of Prime Day every day with ‘Holiday Dash,’ a new section on Amazon with daily deals that “equal Black Friday.”

CFO: End Of Pandemic Is Not A Threat To Zoom
Kelly Steckelberg, CFO of Zoom Video Communications, discusses the company’s massive growth over the last quarter and says that an end to the pandemic is not a threat to Zoom.

Businesses Being Reimagined In A World That Is Now Entirely Digital
How do you reimagine yourself in the context of a world that now is entirely digital? Customers are thinking very actively about how they actually create products and services that essentially create value for customers entirely digitally.

ViacomCBS Sells CNET for $500 Million
ViacomCBS has sold legendary tech news site CNET to South Carolina based Red Ventures LLC. The company announced today that it has entered into a definitive agreement to acquire CNET Media Group from ViacomCBS for $500 million.
T-Mobile Launches $10.7 Billion Project 10Million to Help Remote Learning
T-Mobile has announced the launch of Project 10Million, a $10.7 billion initiative to help deliver internet connectivity to underserved children.

PayPal CEO: Across Every Industry, We’re Seeing a Surge Towards a Digital-First Strategy
What’s happened is the world has accelerated from physical to digital across almost every industry.

How The Pandemic Impacts The Job Market Of The Future
The pandemic has had a deleterious effect on the economy, our daily lives, our careers, and our schools.

Windows 10X Single-Screen In 2021, Dual-Screen In 2022
Windows users excited about the upcoming Windows 10X will have to wait until the sprint of 2021 for a single-screen rollout, with dual-screen support debuting a year later.

2U CEO: This Is A Paradigm-Shifting Moment For Higher Ed
Chip Paucek, co-founder and CEO of 2U, discusses how the pandemic has led to a paradigm shift to engaging high-quality online learning for higher education.

Tech In Medicine: Telehealth And Telemedicine
Medical technology used for telemedicine is being developed during the pandemic.

Java Ransomware Spotted In The Wild
A Java-based ransomware that targets the software market and education sectors has been spotted in the wild by Blackberry.